The Franchising World - May 2011 Issue
Results 1 - 15 of about 15 for Magazine
ALWAYS IN FASHION
MADURA, a pioneer in men's readymade garment industry, which was incorporated in the year 1988, has the largest share in the premium formalwear segment in India. Planet Fashion, the retail initiative of Madura Fashion & Lifestyle, has brands like Louis Philippe, Van Heusen, Allen Solly and Peter England under its umbrella.
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TFW Bureau
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FASHION FORWARD From metros and malls to the lanes of small towns
GONE are the days when you had to travel all the way to big cities like Delhi, Mumbai or Bengaluru to buy an international product. No longer any new trend takes ages to trickle down to the smaller towns. With new-age technology and globalisation, small towns are high on the priority list of fashion franchisors.
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Beny Sachdeva
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GAINING ACCESS TO SMALL TOWNS
The accessories market is growing. Where? In tier II and III cities. It's not that only people living in metros want better lifestyle and products, most small towns have an equally evolved consuming audience. The only difference is that till now, marketers have focused only on metros, creating a huge aspiration gap in these small towns.
IT'S GROWN UP NOW
THE kids wear market in India is shaping up well. The demand is increasing and so does the presence of global kid's wear brands in India. Even premium brands such as Tommy Hilfiger, Allen Solly, Puma and Nike, are not far behind and are now including more kids' product and accessories.
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Amanpreet Kaur
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BREAKING BARRIERS & THE MYTH
MEN'S wear market has never been this vibrant as it is now with the flurry of global brands into the Indian marketplace. Going by the statistics, Indian men's wear industry is far more organised than the women's wear and kids wear segment in India. While the bigwigs in the fashion industry are willing to serve all the three segments and rejoice fashion in all its guises, there are other brands/fashionistas that purely serve to men's ever growing market.
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Amanpreet Kaur
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EYEING A FAIR SHARE
THE organised retail structure is witnessing a radical increase in India, as new malls are springing up in small towns/cities. As women's purchasing power is mounting with metamorphosis in their lifestyle, women's wear is evolving at a buoyant pace.
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Amanpreet Kaur
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DIG DEEP BEFORE YOU DIVE
THE low-cost segment offers varied options to choose from and is an apt proposition for entrepreneurs on a shoe-string budget. But before diving into the low-investment, high-return business pool, watch your steps.
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Abha Garyali
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Dumping grounds? Not anymore
FACTORY outlets are not just for distorted stuff. They fall into three categories: Profit Centre (run by manufacturers interested in earning huge profits), Clearance (for liquidation of surplus and irregular merchandise) and Showcase (to display merchandise to customers and retailers).
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Pallavi Majha
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HOME-RUN, KNOWN GLOBALLY
IN India, direct selling gained momentum in the early 1990s when the country liberalised its regulations for foreign companies to enter the Indian markets. From being a Rs 895-crore industry in 1998-99, the direct selling industry in India is today worth Rs 3,330 crore.
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Abha Garyali
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OPENING AN ONLINE STORE
IF you gather all the information you need before you start your online store, you will be far ahead of most people who start online stores. Many people launch e-commerce sites only to realise they lack some essential element. So, assemble everything prior to the launch. It will save you numerous headaches.
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Harsh Sinha
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INDIAN BRANDS HEADING GULF
THE glitter and glamour of the Indian fashion brands has seemingly found the sparkle in the Middle East. Standing testimony to this fact is the large number of Indian brands that have forayed into this market in the recent times.
‘FRANCHISING GENERATES 8.5 LAKH JOBS IN INDIA’
ALMOST 90 per cent of the Indians work in unorganised sector. According to NSDC estimates the total employment in the unorganised sector is expected to be about 420 million (92%) out of the total workforce of 450 million in 2008. The extent of informal employment is estimated to be at about 92-93 per cent between 2008 and 2012.
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Malvika Lal
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FILMS, FITNESS, NOW FRANCHISING
Shilpa Shetty and franchising? Yes, the actor-turned-entrepreneur is now all set to expand her chain of medi-spas across India. She dreamt of being an entrepreneur much before she became an actress. “This dream of having my own beauty parlour is something that came about when I was 15 and did a beautician's course,” she tells Beny Sachdeva.
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Beny Sachdeva
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Part-time opportunity, full-time profits
Over 60 years is a long time for any brand to survive and succeed. Tupperware has not only done that but also carved such a name for itself, which is hard to erase. In an interaction with Abha Garyali, Asha Gupta, Managing Director, Tupperware India, shares the success of the brand and avenues for Indian women.
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Abha Garyali
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DRIVING GLOBAL GROWTH
INDIA has the world's largest youth population. This fact alone makes education business the most sought-after. Being an education-driven nation, supplementary education segment across India has witnessed phenomenal development across the years through the steady ingress in the number of international brands and rise in the number of domestic players.