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2013-04-10

Bode Animation reported statistic about 200 start-up videos in last 12 months

Bode Animation recently announced the finding of their research conducted while catering to the video-related needs of more than 200 start-ups during the past year. The company has a well-renowned industry leading team of animators and writers that has cr

Bode Animation recently announced the finding of their research conducted while catering to the video-related needs of more than 200 start-ups during the past year. The company has a well-renowned industry leading team of animators and writers that has created explainer videos, start-up videos and whiteboard animations for their clients.

Bode Animation has helped more than 200 start-ups convey their ideas, dreams and potential to their audience.

According to a statement from Bode Animation Co-founder Loganathan, "Start-up guys make for amazing clients because they allow us unimaginable magnitude over videos; they have fresh ideas and energy that is explosive and highly contagious. All of them have some amazing ideas and the potential to become the next Twitter or Facebook. And they choose us because of our ability to tell their story like it needs to be told!"

Recently, the company shared the findings of a study they conducted on more than 200 of their clients.

1. Almost 70% of start-ups need a story telling video compared with a marketing video or step by step process video or any other form.

2. 90% of start-ups prefer video length below than 90 seconds.

3. 60% prefer - whiteboard animation, 30% – 2D cartoon animation, 10% - Others

4. 80% of start-ups use video in their home page.

5. 43% of start-ups market the video before they launch.

6. 20% of start-ups develop videos exclusively for investors and venture capitalist.

7. 95% of start-ups host video in Youtube.

8. 52% prefer female voice, 43% prefer male voice, 5% prefer Music only.

9. Almost 95% of start-ups get SEO benefit of getting indexed at Google in first page with the newly created video.

10. 73% of start-ups video making budget are below 75k.

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