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FAB FEATHERS – Where Tradition Meets Trend
Fab Feathers was born in 2018 with a singular, heartfelt vision—to bring the most exquisite collection of Indian wear to every wardrobe. We believe that fashion is not just about clothes—it is an expression of personality, culture, and creativity. Rooted deeply in Indian tradition and enhanced with a modern touch, our garments are designed to reflect the vibrant spirit and dynamic lifestyle of today’s women and children. At Fab Feathers, we take immense pride in being more than just another clothing brand. We are curators of style, developers of comfort, and custodians of cultural richness. Every stitch, every thread, and every pattern is crafted with care, telling a story of dedication, love, and impeccable craftsmanship. From the drawing board to the final product, we ensure that every piece is a testimony to quality, innovation, and sustainability.
Our Journey: Humble Beginnings to a Flourishing Brand
Launched in 2018, Fab Feathers started as a women’s fashion brand, focusing on traditional Indian wear with a contemporary twist. We quickly captured the attention of customers across Kerala and beyond, thanks to our unique aesthetic, accessible pricing, and commitment to superior craftsmanship. By 2020, our passion for creating delightful fashion led us to expand into kidswear. The transition came naturally—just as we wanted every woman to feel confident and comfortable in our apparel, we also wished to dress the little ones in the same thoughtful, sustainable, and joyful way. Our line for children, catering from infants to toddlers aged 3 years, was developed with the same core principles—comfort, quality, and conscious design.
What Makes Us Unique
Several features set Fab Feathers apart from the multitude of brands in the Indian fashion industry:
Unparalleled Workmanship
Our artisans and designers work hand-in-hand, round the clock, to conceptualize and create stunning garments. Their years of experience and attention to detail ensure that every product we deliver meets the highest standards. This symbiotic relationship between creativity and craftsmanship is what drives our brand forward.
Vibrant Colors & Innovative Designs
Indian fashion is known for its bold use of colors and intricate patterns, and at Fab Feathers, we celebrate this heritage every day. From rich maroons to playful pastels, every piece is thoughtfully designed to appeal to diverse preferences while staying rooted in tradition. Whether it’s a kurti for a festival or nightwear for daily comfort, we ensure our designs resonate with cultural pride and modern flair.
Trendsetting Yet Timeless
We don’t just follow trends—we create them. By keeping our fingers on the pulse of the fashion world and continually experimenting with new styles, cuts, and combinations, we ensure that our collections stay one step ahead of seasonal changes. At the same time, we design with longevity in mind, creating clothes that you’ll love to wear today and treasure for years to come.
Sustainability at the Core
Our kidswear collection was especially inspired by the desire to create clothes that are not only trendy and comfortable but also environmentally conscious. We use pure, natural fabrics that are gentle on the skin and better for the planet. Every product is developed with care and responsibility, ensuring minimum environmental impact.
Women’s Wear
We offer a wide and ever-evolving collection of stylish yet comfortable apparel for women. Our range includes Each piece is crafted with high-quality fabrics, flattering cuts, and eye-catching patterns to help women feel confident and beautiful in every moment.
Kidswear (Infants to 3 Years)
Our children’s line—Creator Kids—was born from a desire to provide comfortable, breathable, and trendy garments for the youngest members of the family. We understand that children’s clothing needs to be functional and safe, while also reflecting the adorable charm and joyful energy of childhood. Soft, skin-friendly fabrics Easy-to-wear designs Gender-neutral and colorful choices Ethical production practices We’ve redefined kids' clothing by combining elegance and ease with a playful twist.
Our Philosophy
At the heart of Fab Feathers is a simple but powerful philosophy: Fashion with Purpose. Every garment we create is designed with a deeper intent—whether it’s supporting traditional Indian textiles, reducing waste, promoting fair labor practices, or simply making someone smile. We believe that looking good should never come at the cost of ethics. That’s why we maintain transparent practices, responsible sourcing, and consistent quality checks throughout our production process. Our customers pay for what they see, and we ensure that what they get is always worth more.
Customer First – Always
Customer satisfaction is not a goal—it’s a promise. From the moment a customer visits our store or browses our website, we commit to delivering a seamless experience marked by honesty, efficiency, and warmth. Our services include Clear product descriptions and sizing Easy returns and exchanges Prompt customer support Affordable pricing without compromising quality Over the years, we’ve earned the trust and loyalty of thousands of happy customers. And we continue to grow, not just through sales, but through the relationships we build.
Growth and Vision
From a modest start-up in 2018 to a fast-growing fashion house today, Fab Feathers is on a trajectory of continuous evolution. Our success is not just measured in revenue or units sold, but in the satisfaction of our customers, the happiness of our employees, and the resilience of our values. Looking ahead, we plan to Expand our kidswear line to include more age groups Introduce accessories and complementary fashion items Launch sustainable packaging initiatives Collaborate with rural artisans to promote traditional Indian craftsmanship Expand our retail and e-commerce presence across India and globally
In Summary
Fab Feathers is more than a clothing brand—it is a movement towards fashionable sustainability, cultural pride, and affordable elegance. We blend traditional values with contemporary flair to bring you clothing that feels as good as it looks. By focusing on comfort, quality, innovation, and social responsibility, we ensure that every product is a symbol of what we stand for: integrity, creativity, and excellence. Whether you are a mother looking for soft, eco-friendly clothes for your little one, a woman who wants to express her style boldly and gracefully, or someone who values authenticity and originality, Fab Feathers is here for you. Come, be a part of our journey. Wear your story with Fab Feathers.
Operations Commenced On 2020
Franchise Commenced On 2023
Investment INR 10lakh - 20lakh
Franchise/Brand Fee INR 150000
Exclusive territorial rights to a unit franchisee Yes
Anticipated percentage return on investment 40 %
Likely pay back period of capital for a Unit Franchise 1-2 Years
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu, Ladakh
Type of property required for this franchise opportunity Commercial
Floor area requirement 300 - 500 Sq.ft
Franchisee training location Head Office
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 5 Years
Is the term renewable? Yes
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