After more than a decade with KFC, Yash Kumar has taken on the role of Director – Strategy at KFC India, marking a new phase in his career with the organisation.
Kumar has held several roles across business planning, market strategy, growth planning and analytics during his tenure, including Management Trainee, Deputy Manager – Business Planning, Manager – Business Planning, Senior Manager – Market & Growth Planning, Head – Market & Growth Planning, Head – Market Planning & Development Analytics, and Regional Market Planning Lead – US, Canada & Latin America.
Before joining KFC, Kumar worked as Marketing Manager at Aster Technologies.
In his new role, Kumar will bring his experience across strategy, business planning, market development, growth planning and analytics. His professional exposure spans India, the US, Canada and Latin America, giving him experience across diverse markets and business environments.