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The move marks McCain Foods India’s entry into the café segment with the launch of its first Signature Café at Max Mall in Sector 129, Noida. The outlet represents the frozen food company’s first consumer-facing café format in India.
The new concept brings McCain’s frozen snacks and potato-based products into a broader foodservice offering, spanning burgers, hot dogs, frankies, loaded fries, quick-service snacks, milkshakes, ice creams and desserts. The menu focuses on the brand’s potato-based range, with offerings including the Mexi-Crunch Burger, Korean Veggie Crunch Burger, Loaded Fries, samosas, crispers, desserts and sundaes.
Aditya Krishna, Managing Director at McCain Foods India, said, “McCain has always enabled consumers to enjoy restaurant-like snacks and food experiences at home, made with high-quality ingredients they can trust. The McCain Signature Café takes this promise beyond the home, bringing to life the breadth and versatility of our portfolio through a wide range of recipes, flavours and formats. It gives consumers an opportunity to experience familiar McCain favourites in new ways, while enabling us to delight both consumers and customers with consistently high-quality, restaurant-style food experiences.”
The Signature Café introduces McCain’s products in a format that extends beyond traditional home consumption, allowing consumers to explore its portfolio across different meals and occasions. The concept also demonstrates the versatility of the company’s frozen food range through a variety of foodservice applications.
Situated at one of Noida’s retail and entertainment destinations, the outlet marks McCain’s entry into the foodservice and quick-service restaurant segment. The company views the launch as an initial step towards exploring a broader consumer-facing presence across select markets.
