India being a diverse country, one can taste the variety it has to offer in terms of its food as well. With a plethora of international food brands making inroads into the Indian market, many regional Indian food brands are also reaping in huge profits not only in India but also internationally.
Even with the influx of international cuisines and fast-foods, regional food has not lost its roots. Authentic regional food has much greater acceptability with varied age-groups and demographic, especially in smaller towns. According to some reports, 24% of consumers are trying out a variety of ethnic food and beverages now as compared to consumption patterns among diners two years back. Franchises focusing on authentic regional cuisines such as South Indian, Punjabi, Goanetc have a better chance of franchising their business in various parts of India and also extend their service overseas.
Therefore, if you are planning to invest in the food industry franchise, consider regional food franchise for savouring great profits.