Pune-based start-up enter finals of Seedstars World contest for start-ups
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2014-07-21

Pune-based start-up enter finals of Seedstars World contest for start-ups

Scandid, a Pune-based start-up that has developed a mobile shopping comparison app, has made it to the finals of the Seedstars World final event to be held in Geneva next February. Scandid pipped 19 local start-ups to win Seedstars Bangalore, the Indian leg of the challenge, and will compete with 34 global start-ups for the grand prize - $500,000 (Rs 3 crore) equity-based investment.

Scandid, a Pune-based start-up that has developed a mobile shopping comparison app, has made it to the finals of the Seedstars World final event to be held in Geneva next February. Scandid pipped 19 local start-ups to win Seedstars Bangalore, the Indian leg of the challenge, and will compete with 34 global start-ups for the grand prize - $500,000 (Rs 3 crore) equity-based investment.



Seedstars World, a start-up competition for emerging markets, was founded by Alisee de Tonnac and Pierre-Alain Masson and is supported by Switzerland-based venture builder Seedstars.



Scandid, founded by former Microsoft engineers Madhur Khandelwal and Sushil Choudhari, raised $250,000 in angel funding last year. Recently, it powered Payback, the American Express-backed loyalty marketing platform that uses the former's search engine to trawl online stores in India and find products.



Vikram Ahuja, partner in Kyron Global Accelerator and a jury member, said, "Scandid's mobile-first strategy has a global appeal to capture the mindshare of European retailers."

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