Welcome Guest

Home Article Features Ecosystem  Enter the ecosystem

Enter the ecosystem

Here's guidance to kick off your idea

Tags: Enter the ecosystem

BY Entrepreneur  |  Jun 03, 2010 comments ( 2 ) |

Why do 90% of startups fail within less than two years of starting up? Their ideas are brilliant but they fall sick because of lack of proper guidance. At the outset, ideas are raw and need to be processed well before you can get on to business. But the big question is do we have a structured ecosystem wherein people with brilliant ideas can get consultation. In this article I will give you reasons not to lose hope. The last 3 years have seen some organizations coming to the forefront to lend a helping hand to entrepreneurs-to-be like you.


Well if you are to become an entrepreneur, the first thing you should remember is that your chances of receiving help will depend solely upon you. No one can help you unless you have the knack to single out a problem area and own the problem passionately to do business with. Do your homework well. Discuss your idea with a few confidential colleagues, college teachers or friends. That will give you some kind of assurance. Next, conduct some research on your business proposition, is your product well defined, where is the market, find out if you can partner with someone?


Now chalk out a business plan. It might not be perfect business plan but at least it should reflect everything you know about the business. If you are from a college with an Entrepreneur Cell or Incubation Centre, you are lucky. Incubation cells give you a chance to present your business plan before a team of mentors. Experts at the incubation centre will screen your business plan and they may tweak your idea a little so as to make it a profitable proposition. Once your idea is validated, they even provide you the basic infrastructure so that you can operate from the campus itself and be guided by mentors until you are able to operate independently. The National Entrepreneur Network (NEN) works on 300 campuses with incubation centres all over India.


 Secondly you can derive immense value from conferences organized by TiE (The Indus Entrepreneur) on Startups. Network well at these conferences and find a mentor who can guide you with his experience. There is a program Entrepreneurship Acceleration Program where you can receive help and guidance from mentors who would be even willing to invest your venture for a stake.


One can also approach people at the Indian Angel Network, Mumbai angels and other angel groups which comprise of experienced entrepreneurs who would be willing to invest in your idea. Schedule a meeting with them to discuss your business plan and make corrections if required. Additionally they give you clarity and direction as to what are the aspects you should be focusing on. Angels can also help you with valuable contacts which can help you with your first customers. 

Headstart is another organization that organizes monthly meetings called Startup Saturdays on the second Saturday of every month in major cities, Delhi, Mumbai, Hyderabad, Kolkata and others. It provides an engaging forum for budding entrepreneurs to discuss, present, network and learn from other counterparts and also find mentors and investors for your business.


Linkedin is another great place to connect with professionals of all ilks. Create a profile and search ‘startup groups’. Join the groups and participate in discussions. This is one great and the easiest way to get great advice from other entrepreneurs, startups, consultants and thought leaders.


The time tested funda is read, read and read. Many bloggers and Small Business portals have risen to fame in the last few years, with great advice on starting and running a business, business opportunities, funding, technology and other areas of interest for startups. Many leading business channels are now putting up programs for startups. Listening to expert talk on these programmes and also seeing a startup profiled in the programme can be very insightful and motivating. Of late business houses like Tata are collaborating with media houses to launch awareness programmes and business plan competitions for young entrepreneur-to-be. The recently launched Tata-NEN Jagriti Yatra was one. Are you aware?   

India’s entrepreneurial ecosystem is gradually shaping up, strive to be a part of it and connect with the right people. Just keep yourself updated with what’s happening where and most importantly networking well is the mantra.

Please add your comment


January 17, 2011 at 6:56 am

i have to start business contact member@franchiseindia.com

Reply |


June 07, 2010 at 10:21 am

I am a gradute, 26 years of age, looking for an business idea which currently needs low investment, good effort and can generate Rs.30,000 to Rs.100,000 monthly.

Reply |

Not readable? Change text. Enter the characters as seen on the image (case insensitive)
  Notify me of follow up comments via e-mail   Subscribe for daily newsletter

Related Articles

IIMs entrepreneurial grads

BY Entrepreneur

IIM grads have beaten the common belief that finance and marketing are the sectors for them, choosing every other possible sector and managing them...

Why Women are Better Entrepreneurs?

BY Entrepreneur

Recently a study by FICCI’s ladies organization (FLO) has found that women entrepreneurs face an uphill task when it comes to starting their ...

Small Business in India

BY Ritu Marya

Today 95 per cent country’s industrial units come under Micro, Small and Medium Enterprises (MSME). This sector has around 128.44 units (prov...

Time to Walk the Talk

BY Entrepreneur

A high level task force was set up last year under the Chairmanship of T.K.A Nair to recommend effective measures for the overall development of th...

Education: No Bar, Success: Baar Baar

BY Entrepreneur

It is not the academics that decide one’s success at business but the determination to succeed, the will to work hard and the guts to face ad...

Green with Pride

BY Entrepreneur

Going green is in vogue these days! A survey conducted by Ernst and young recently showed that companies worldwide are likely to spend 70 per cent ...

Buzzing Helpline for Enterpreuners

BY Arindam Ghosh

Entrepreneurs are now just a phone call away from getting assistance from the government towards helping them in setting up their own business vent...

Upcycling CWG waste for environment cons

BY Entrepreneur

We have often heard the phrase, “Good riddance of the bad rubbish”, how about turning the tables for once and accept the rubbish and re...

SMEs and Crime

BY Entrepreneur

What’s more, without any proper regulatory body the tentacles are alarmingly growing. Don't you think, it’s about time; we take a stock of...

CWGs waste management

BY Entrepreneur

Further, the Games signage supplier, Signage India Pty Ltd sold this flex banners and billboards which is made of polyvinyl chloride or PVC to Cons...

FISME’s Pre- Budget Wish list for FM

BY Entrepreneur

FISME has put out its wish list for the MSME Ministry and the Finance Minster to look over and react upon. It covers major issues like GST, PMEGP,NSIC...

Forecasting Industry Trends(2011-2012) S

BY Think Tanks

We are inching towards the end of this year and the industries have already started to roll out their future projections based on the last quarter ...