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KHARAA SONA…………… Transforming the assaying and labeling business, creating an industry Dear Kharaa Sona Friend, Welcome; they say, “Necessity is the mother of all invention." In January 2020, the Government . of India passed a law that categorically states that “no gold jewelry weighing more than 2 grams in weight can be stored, transported, or sold without a proper BIS-registered hallmark." It is estimated that there are more than 3,50,000 jewelry stores in India, and there are just about 877 odd operational assaying and hallmarking centers to service them. This creates a gigantic deficit in supply to meet the existing demand. Enter Kharaa Sona. We intend to become India’s largest chain of branded assaying and hallmarking centers. We plan on establishing 500 ~ 2000 state-of-the-art assaying and hallmarking centers in Pan India, espousing effectiveness and efficiency backed by a truly dedicated team with world-class standards, which will dramatically improve our performance. Kharaa Sona combines the expertise of an experienced management team with a focused approach to succeed in dramatically improving performances and creating major transformational, result-oriented initiatives that create a clear path to profitability.
Kharaa Sona prides itself on an open, approachable leadership style, and we recognize that partners are the fundamental basis for the success of any service-oriented company.
OUR COMMITMENT Kharaa Sona is customer-centric and instills a sophisticated service culture rooted in the quality sciences at all levels of the organization. This enables us to consistently achieve business goals, improve profitability, and reinforce our positive long-term relationships with our clients and partners.
OUR BELIEF We are articulating a transformational "story," creating a chain of Aassaying&andHalhallmarkingncenters, andansforming a cluster of individually owned and operated centers; largel—a Pop-&-Mompop-and-mombusiness into an or—anized porganized,ally managed “INDUSTRY”. Oindustry.s to achieve operational excellence & to build anand sustain a high-quality service business, with initiaties that turn a change-agenda, into ealityon the front line. At Kharaa Sona, we recognize and monitor variables such as brand strength, employee retention rates, customer satisfaction satisfaction, relationships, as well as financial numbers, at the same .iAt focusing time,onwe focusal metrics, including customer attrition, staff resignations anresignations,rporate social responsibility indices creatingindices,successful a trulyformation. We are engineering a strategic re-orientation thatreorientationar break from the past by changing basic ways of working. We strongly believe that our people are our true strength.
We are bestrength. hange that we want to see. We understand that the current market scenario needs a paradigm shift. Ultimately, change only sticks when it captures individual hearts and minds. Our approach to change is omniprongeda. We know what we need to change and really want to do it.
b) We have the systems and structures consistent with these desired new behaviors.
c) We will instill in our team the skills and competencies required to behave differently.
d) Kharaa Sona intends to become the role model that will guide this industry from this day forward.
Operations Commenced On 2020
Franchise Commenced On 2020
Country Wise
Investment INR 50lakh - 1 Cr.
Unit/Brand Fee INR 5000000
Master/Brand Fee INR 5000000
Region Wise
Investment INR 50lakh - 1 Cr.
Unit Fee INR 500000
Master Fee INR 10000000
State Wise
Investment INR 50lakh - 1 Cr.
Unit/Brand Fee INR 5000000
Master/Brand Fee INR 10000000
City Wise
Investment INR 50lakh - 1 Cr.
Unit/Brand Fee INR 5000000
Master/Brand Fee INR 10000000
Anticipated percentage return on investment 50 %
Likely pay back period of capital for a Unit Franchise 11-11 Years
Other investment requirements Franchise Fee: 600000, Equipments: 4500000, Furniture and Fixtures and Adversting
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
- NA -
Gujarat, Rajasthan, Maharashtra, Goa
- NA -
- NA -
Type of property required for this franchise opportunity Commercial
Floor area requirement 550 - 750 Sq.ft
Preferred location of unit franchise outlet Mumbai
Detailed operating manuals for franchisees Yes
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 3 Years
Is the term renewable? Yes
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