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Citara is India’s first-of-its-kind cinema-themed space, uniquely designed to bring the excitement and glamour of cinema to Tier 2, 3, and 4 cities across the country. We combine premium cinema experiences with a broad range of entertainment and lifestyle offerings to create an all-in-one destination for families, movie lovers, and entertainment enthusiasts. Our mission is to fill the gap in the entertainment landscape of smaller towns, offering a dynamic and immersive experience that celebrates the magic of showbiz.
At Citara, we believe that entertainment should be a complete experience—beyond just watching movies. From state-of-the-art cinema screens to themed cafés, exclusive celebrity retail outlets, and interactive gaming zones, every element of our space is designed to immerse you in the world of cinema and pop culture. Whether you’re enjoying a blockbuster film, shopping for exclusive merchandise, or playing your favorite games, Citara offers something for everyone.
Our Concept: Bridging the Entertainment Gap in Tier 2, 3, and 4 Cities
Citara was created with the vision of providing world-class entertainment to cities and towns that have traditionally been underserved in terms of high-quality leisure and lifestyle options. We recognize the growing demand for entertainment in smaller cities and are committed to offering an experience that rivals those found in major metropolitan areas. Our concept is designed to bring the glamour of cinema and the thrill of interactive entertainment to local communities, giving families and movie lovers a destination where they can enjoy a variety of activities in one place.
A Cinematic Experience Like No Other
At Citara, our premium cinema experience is at the heart of everything we do. With cutting-edge technology, crystal-clear screens, and immersive surround sound, we bring the magic of the movies to life in an unparalleled way. Whether you’re watching the latest blockbuster, a family-friendly animated film, or an independent gem, our cinemas are designed to elevate your viewing experience.
Entertainment Beyond the Screen
But Citara is not just about movies. We understand that today’s consumers crave multifaceted entertainment experiences, and that’s exactly what we offer. Our space features:
Themed Cafés: Enjoy a meal or snack in our stylish, cinema-inspired cafés, where you can indulge in both local and international cuisine while soaking in the cinematic atmosphere.
Celebrity Retail Outlets: For those who want a piece of the glamour of showbiz, Citara offers exclusive celebrity-branded merchandise and retail outlets, where you can shop for limited-edition products and celebrity-inspired fashion.
Interactive Gaming: Zones Whether you're a casual gamer or an enthusiast, our interactive gaming zones offer a wide range of fun, immersive games for individuals and groups to enjoy.
We’ve created a space where families, friends, and individuals can come together, have fun, and experience entertainment in a whole new way.
Our Mission: Making Entertainment Accessible and Affordable
One of the core values of Citara is accessibility. We are committed to offering an affordable, high-quality entertainment experience that doesn’t compromise on luxury or excitement. Our goal is to bring an unparalleled level of cinema and lifestyle offerings to cities and towns that are often overlooked by larger entertainment chains.
By providing a premium, yet affordable, cinema and lifestyle experience, we aim to create vibrant community hubs that encourage social interaction, family outings, and a greater appreciation for cinema and pop culture.
Citara: A Unique Cinema-Themed Destination for All
Citara is more than just a cinema; it’s an entertainment destination that caters to the diverse needs and interests of today’s consumers. Whether you are looking to enjoy a movie, hang out with friends, indulge in celebrity shopping, or just unwind at a themed café, Citara has it all. We are proud to offer:
Premium cinema experiences with the latest technology
Themed cafés that offer a range of international and local cuisines
Exclusive celebrity retail outlets that bring the world of showbiz to you
Interactive gaming zones for immersive fun
Our goal is to be your go-to destination for entertainment, combining showbiz glamour with a range of lifestyle experiences, all while keeping things affordable and accessible.
Join Us at Citara – A New World of Entertainment Awaits
At Citara, we believe in creating an entertainment ecosystem that caters to everyone. Whether you're a movie lover, a shopping enthusiast, or someone looking for family-friendly fun, Citara offers a place where entertainment comes to life. We invite you to join us at Citara and experience the magic of cinema, the glamour of showbiz, and the joy of entertainment in a completely new way.
Operations Commenced On 2020
Franchise Commenced On 2024
Investment INR 50lakh - 1 Cr.
Franchise/Brand Fee INR 000
Exclusive territorial rights to a unit franchisee Yes
Performance guarantee to Unit Franchise Yes
Anticipated percentage return on investment 70 %
Likely pay back period of capital for a Unit Franchise 2-3 Years
Other investment requirements No
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu
Type of property required for this franchise opportunity Commercial
Floor area requirement 3500 - 10000 Sq.ft
Preferred location of unit franchise outlet main road , market area
Detailed operating manuals for franchisees Yes
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 10 Years
Is the term renewable? Yes
Disclaimer: Franchise India is an integrated franchise solution company since 1999, and an absolute authority on franchising and licensing. FIHL (www.franchiseindia.com) and the site sponsors accept no liability for the accuracy of any information contained on this site or on other linked sites. We recommend you take advice from a lawyer, accountant and franchise consultant experienced in franchising before you commit yourself. It is user’s responsibility to satisfy yourself as to the accuracy and reliability of the information supplied. Please read the terms & conditions on Franchise India.
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