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NATYALAYA SCHOOL OF DANCE AND MUSIC

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  • NATYALAYA SCHOOL OF DANCE AND MUSIC
  • NATYALAYA SCHOOL OF DANCE AND MUSIC
  • NATYALAYA SCHOOL OF DANCE AND MUSIC
  • 2500 - 4000 Sq.ft
    Area Req
  • INR 20 Lakh - 30 Lakh
    Investment Size
  • Less than 10
    No. Of Franchise Outlets
  • 2011
    Establishment Year

About brand - NATYALAYA SCHOOL OF DANCE AND MUSIC

Natyalaya School of Dance and Music: A Vision Turned Reality

Natyalaya School of Dance and Music, established in 2001, is the brainchild of Mr. B. K. Dinakar, a visionary and creative artist. With a deep passion for the arts, Mr. Dinakar set out with a singular goal: to nurture young talents and create a world-class institution for dance and music education. Over the years, Natyalaya has transformed from a modest beginning into one of Bangalore's most reputable and influential cultural institutions. It has become a center of excellence, where students from all walks of life can explore, learn, and excel in various forms of dance, music, and other artistic disciplines.

A Dream Realized

Mr. B. K. Dinakar's vision for Natyalaya was clear from the outset: he wanted to create a space where aspiring artists could find not only quality instruction but also a platform to develop their skills and passion for the arts. The name "Natyalaya," derived from "Natya" (dance) and "Alaya" (place or abode), reflects this mission to be a haven for dancers and artists. In 2001, this dream came to life when the school opened its doors to students who were eager to learn and explore different art forms.

Over the past two decades, Natyalaya has flourished, expanding from its humble origins into an institution that now serves more than 10,000 students, with a dedicated team of over 150 instructors. The school has grown to encompass 15 branches across Bangalore, with its reach continuing to expand. This growth is a testament to the hard work, dedication, and commitment of the faculty and students, as well as the clear vision Mr. Dinakar had when founding the school.

Comprehensive Dance Education

At the heart of Natyalaya's offerings lies its dance program, which encompasses a wide variety of dance forms. These include both Western and Indian styles, ensuring that students receive a comprehensive and diverse education in the performing arts.

Western dance forms taught at Natyalaya include:

  • Western Dance: A general category that covers various dance techniques from Western cultures, allowing students to explore a variety of styles.
  • Salsa: A lively and energetic partner dance form that originated in Latin America, focusing on rhythm, timing, and coordination.
  • Hip Hop: A street dance style that has become synonymous with urban culture, incorporating elements like popping, locking, and breaking.
  • B-Boying (Breakdancing): A dynamic and acrobatic style that involves complex footwork, power moves, and freezes.
  • Popping and Locking: These two styles, often associated with funk, emphasize sharp, rhythmic movements and isolations of the body.
  • Belly Dance: A sensual and expressive form of dance originating in the Middle East, focusing on fluid movements of the torso and hips.
  • Contemporary Dance: A modern dance style that blends elements of ballet, jazz, and lyrical dance, emphasizing expression and creativity.

In addition to these Western styles, Natyalaya is also home to a range of traditional Indian dance forms, such as:

  • Bharatanatyam: One of the oldest classical dance forms of India, known for its intricate footwork, hand gestures (mudras), and expressive storytelling.
  • Kathak: A classical dance from North India that combines intricate footwork, storytelling, and graceful movements to depict tales of love, devotion, and mythology.
  • Folk Dance: Natyalaya also celebrates the rich cultural diversity of India by offering folk dance forms that represent various regions of the country.

Through these varied styles, Natyalaya provides students with an opportunity to not only learn the techniques and skills required for each dance form but also to understand the cultural and historical contexts behind them.

Music Education: A Harmonious Blend

While dance is at the core of Natyalaya’s offerings, the institution also recognizes the importance of music in the development of a well-rounded artist. To this end, Natyalaya offers a comprehensive music program that includes training in various classical and modern music forms. Students are taught by experienced instructors who specialize in their respective fields.

The music programs at Natyalaya include:

  • Classical Vocal Music: Students are trained in the art of Indian classical vocal music, which includes learning ragas, compositions, and techniques that have been passed down through generations of classical musicians.
  • Western Music: In addition to classical vocal, the school offers lessons in Western music, focusing on vocal techniques and the performance of songs from various genres.
  • Instrumental Music: Natyalaya also offers training in several instruments, including the keyboard, guitar, and drums. These classes are designed to help students develop technical skills, musicality, and the ability to perform with other musicians.

Art and Fitness Programs

Recognizing that the creative process extends beyond just dance and music, Natyalaya also offers a variety of artistic and fitness classes designed to help students develop well-rounded skills. These include:

  • Art Classes: The school offers classes in sketching and painting, providing students with an outlet for visual expression. Through these art programs, students learn the fundamentals of drawing, painting, and other forms of visual art.
  • Fitness Classes: In addition to artistic education, Natyalaya is also committed to promoting physical well-being. The school offers fitness classes such as Yoga, Aerobics, and Zumba. These classes help students improve their flexibility, strength, and overall health, while also encouraging stress relief and mental well-being.

Expanding Reach: Classes in Residential Apartments

One of the unique aspects of Natyalaya's growth has been its ability to bring its classes directly to students in residential apartments across Bangalore. The school has successfully established itself as a leader in conducting classes in apartment complexes, ensuring that busy families and individuals have easy access to quality art education without the need to travel long distances.

Some of the prominent apartment complexes where Natyalaya offers its classes include:

  • Mantri Elegance
  • Elita
  • Purvankara
  • Brigade Palmsprings
  • Golden Blossoms
  • Paramount
  • Esteem Apartments

By offering classes in such locations, Natyalaya has made dance, music, and fitness education more accessible, especially to those who may otherwise find it difficult to attend classes at a central location.

Performance Opportunities and Industry Exposure

A key feature of Natyalaya’s philosophy is its commitment to providing students with opportunities to showcase their talents. The school organizes performances twice a year, giving students a chance to perform on stage and demonstrate the skills they have acquired. These performances not only provide valuable stage experience but also serve as an avenue for students to gain confidence and pride in their artistic abilities.

Furthermore, Natyalaya has become known for its involvement in the television industry, with many of its students receiving training for TV reality shows and other television productions. This connection with the media world has allowed Natyalaya to help its students establish identities as professional artists and entertainers. Many Natyalaya-trained dancers and musicians have gone on to have successful careers in the entertainment industry, further enhancing the school's reputation.

A Legacy of Art, Talent, and Education

In its journey from a small school to one of the most respected names in the field of performing arts, Natyalaya has built a legacy of nurturing young talents, promoting budding artists, and creating a community of art lovers. Mr. B. K. Dinakar’s vision of a world-class institution for dance and music education has indeed become a reality, impacting the lives of thousands of students and bringing the joy of dance, music, and creativity to communities all over Bangalore.

Today, Natyalaya continues to stand as a beacon of excellence in the arts, providing the perfect environment for students to learn, grow, and pursue their dreams. With a strong foundation built on passion, commitment, and creativity, Natyalaya looks to the future with excitement, eager to continue its journey of spreading the magic of dance, music, and art to the world.

NATYALAYA SCHOOL OF DANCE AND MUSIC Franchise Cost & Investment

Commenced Operations

Operations Commenced On 2011

Franchise Commenced On 2015

Franchise Details
Units

Investment INR 20lakh - 30lakh

Franchise/Brand Fee INR 500000

Royalty/Commission 00 %

Master / Multi Units

City Wise

Investment INR 20lakh - 30lakh

Details

Exclusive territorial rights to a unit franchisee Yes

Anticipated percentage return on investment 5 %

Likely pay back period of capital for a Unit Franchise 1 - 5 Years

NATYALAYA SCHOOL OF DANCE AND MUSIC Expansion Plans

North

- NA -

South

Karnataka

East

- NA -

West

- NA -

Central

- NA -

Union Territories

- NA -

 

Tags: Sports, Fitness & Entertainment Business Franchise in Karnataka   |  

NATYALAYA SCHOOL OF DANCE AND MUSIC Franchise Requirements

Type of property required for this franchise opportunity Commercial

Floor area requirement 2500 - 4000 Sq.ft

NATYALAYA SCHOOL OF DANCE AND MUSIC Franchise Training

Detailed operating manuals for franchisees Yes

Is field assistance available for franchisee ? Yes

Expert guidance from Head Office to franchisee in opening the franchise Yes

Current IT systems will be included in the franchise Yes

NATYALAYA SCHOOL OF DANCE AND MUSIC Franchise Agreement Details

Do you have a standard franchise agreement? Yes

How long is the franchise term for? 5 Years

Is the term renewable? Yes

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How to get NATYALAYA SCHOOL OF DANCE AND MUSIC Franchise

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