Goli Vadapav is the ubiquitous version of the American burger in India. Venkatesh Iyer, founder and CEO, Goli Vada Pav shares his big vision for the company.
Established in 2004, Goli Vadapav is one of the largest ethnic chains of vadapav, the ubiquitous version of the American burger, in India. The group started signing franchising deals within a few months of opening their first store in order to drive deeper market penetration for the brand. “We had dreamt of building a national chain of vadapav,” shares Venkatesh Iyer, founder and CEO, adding that it was the new income source, operational benefits, deeper market penetration and risk reduction that attracted him towards franchising.
Goli Vadapav currently has on board over 250 franchisees running close to 300 stores of the brand pan-India. “Our vision is to be the topmost ethnic fast food chain of quick service restaurants by retaining authentic Indian taste and maintaining the highest hygiene standards in food quality. Our focus remains on network expansion and maintaining high operational standards,” adds Venky, as he is fondly called.
Franchise Facts
Investment: Rs 10-12 lakhs
Area: 200-250 sq ft
Expected break-even: 6-8 months
Preferred cities: Tier I and II
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