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A new retail addition at DLF Midtown Plaza, Moti Nagar, New Delhi, brings Hamster London’s range of accessories, bags and lifestyle products to the destination. DLF Malls announced the opening through its official LinkedIn page, positioning the store as an offering for younger shoppers and highlighting the brand’s playful and stylish designs.
Founded in 2012, Hamster London started with stickers and bags before expanding into accessories, clothing and lifestyle products. The brand focuses on unconventional, relatable designs aimed at adding fun and personality to everyday products.
Its portfolio includes backpacks, sling bags, duffle bags, pouches, totes and other accessories, with collections built around colourful and playful themes. Its kids’ range features products such as backpacks, pouches, sling bags and gift sets inspired by unicorns and character-led designs.
The brand has been expanding its physical retail presence across India, with stores listed across Delhi-NCR, Mumbai, Bengaluru, Hyderabad and other cities. The DLF Midtown Plaza store adds another retail touchpoint for Hamster London in New Delhi.
The new outlet also broadens the accessories and lifestyle offering available to younger shoppers at DLF Midtown Plaza, strengthening the destination’s retail mix for children, families and young fashion enthusiasts.
