Customer satisfaction is of utmost importance for any business owner, retailers or service provider. Franchise is not an exception. An unhappy customer ...
Expansion is inevitable for a brand’s success. Having realised its significance, business owners generally plan huge expansion via franchise route. However, massive ...
New franchisees need adequate training to begin operations and run business efficiently there on. Typical to each franchise system, a franchisee training ...
‘Name’ signifies the over-all personality of an individual, company and lot of other things. Brand name holds special significance in franchising as ...
The 21st century rightly belongs to the women entrepreneurs. Franchising has played an indispensible role in facilitating more and more women become ...
Having successfully established a business enterprise, an entrepreneur seeks a national footprint for his business. The two most popular routes for expansion ...
Creating efficient, direct and sincere communication systems always helps the franchisor in establishing better relationship with their franchisees. The article takes a ...
Best way to seek competitive advantage in franchising is through alternative strategies in terms of refranchising and conversion franchising. Big brands often ...
Acknowledging the massive scope of franchising in the Middle East region comprising countries like UAE, Bahrain, Qatar, Kuwait, Oman and Saudi Arabia ...