‘Name’ signifies the over-all personality of an individual, company and lot of other things. Brand name holds special significance in franchising as ...
Taking up an existing franchise is emerging as a lucrative opportunity. It involves investing in an already established and operational franchise without ...
Various mediums are available to search a franchise opportunity. However, internet is emerging as the most appropriate and popular medium to select ...
Establishing a successful franchise network demands strong bonding between the franchisor and franchisees. However, there are situations if not taken care of, ...
The concept of franchising offers huge benefits over any other independent business. Nevertheless, the aspirants must follow certain basic guidelines to avail ...
Being an ideal franchisor in this competitive market requires intensive understanding and strategic business acumen. With the up coming of innovative concepts, ...
After successfully establishing themselves in the market, franchisees can look up to further growth with multi-unit and multi-conceptual franchising. Let us explore ...
Discovery Day assumes significant importance in accepting or rejecting a franchise opportunity. Both the franchisor and the franchisee get to carefully analyse ...