Wearable industry is growing and the need for technology is ever so big in the fitness market as well.
The fitness industry looks incomplete without wearables. It has become a trend for people to wear Fitbit, smartwatch or some other technology-infused accessory that keeps a track of their movements. In a world that is changing every second, everyone needs a device that can help them maintain the required flow in their life. Many wearable start-ups are investing in this industry as the growth potential seems to be quite promising. More innovations like fitness trackers, shoes, clothes with sensors, wristbands etc making their way into the market as the demand for the same are high.
Started in 2014, Actofit is a startup that is changing the way people use fitness devices. The early stage startup is offering a wristband that has biosensing capabilities and motion tracking system that helps in tracking, identifying and providing information that is crucial for the person to know. The brand makes good use of the cloud computing technologies and is also supported by machine learning algorithms and data science.
Tagged as the no.1 company in the Indian Wearable industry, GOQii is doing a fabulous job in bringing innovation to the market. The brand focuses on bringing a change in the lifestyles of people by providing life-changing gadgets and technology. GOQii has been the third Indian company to get their management case study published in Harvard Business Publishing platform. Working towards in bringing a permanent shift in the choices of consumers and choosing a healthier lifestyle, the brand also focuses on sustained engagement and offers an ecosystem that is a perfect concoction of technology and human connection.
Hug Innovations was founded by Raj Neravati who has an experience of more than 17 years in the IT industry. His aim for the company was to produce devices that can bring technology and people a lot closer. With a growing need to make better use of technologies, the brand believes in bringing gadgets that consumers can easily use and adapt. HUG, which is the brand’s innovation is the lightest smart watch and weighs only 46 grams. It is equipped with features like Gesture Control, Remote Capture, Notifications, Fitness Tracking and many others that will definitely make it convenient for consumers to balance technology and their daily lives.
Using a combination of cloud analytics, connected hardware and apps, SenseGiz has brought in a range of gadgets solely aimed towards smart buildings, smart city applications and security. Fitness is also an area they work towards and for that, they have their smart band called SAFR. The band can run on both Android and IOS and is well equipped to keep a systemized record of step count, sleeping parameters, calories burnt and other fitness concerns.
The wearable industry is expected to touch USD 5.8 Billion in 2018. The market is full of devices that can tract and guide in order to help you stick to your fitness plans. Amid the tight schedules and work life, a smartwatch or fit bit seems to be of a lot of help when it comes to maintaining good health. With so many types of wearable available in the market, the customers have access to a whole range of innovative devices created keeping in mind the fitness and daily needs of consumers.
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