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Yangkiez: A Culinary Mission to Redefine Food Culture in India
Yangkiez is a trailblazer in the Indian culinary landscape, committed to providing society with the highest quality of authentic North Eastern and Pan-Asian cuisine. The brand aspires to revolutionize the way India experiences food, encapsulated in its visionary motto: "To Change the Way India Eats."
A Journey Rooted in Authenticity and Quality
The story of Yangkiez began with a dedication to delivering not just food but an authentic gastronomic experience. To ensure that its offerings consistently meet the highest standards of quality and taste, the founders established Blue Pine Foods in 2016. This initiative serves as a "frozen kitchen," meticulously preparing raw materials and ingredients, enabling Yangkiez to maintain unparalleled control over quality and flavor profiles. Blue Pine Foods, along with Drass Foods, constitutes the robust backend infrastructure supporting Yangkiez's mission.
This integrated approach ensures that every dish served at Yangkiez represents the genuine taste and culture of the North Eastern and Pan-Asian regions, reflecting a deep respect for their culinary heritage.
Expansion and Presence
Currently, Yangkiez operates strategically placed outlets in Gurgaon and New Delhi, catering to a diverse clientele. These locations serve as gateways for patrons to indulge in the rich, exotic flavors of North Eastern India and Pan Asia, with an emphasis on delivering consistent, high-quality dining experiences.
Innovation and Growth
Yangkiez's vision extends beyond just serving food; it seeks to shape a broader cultural movement by introducing Indian diners to lesser-known, authentic dishes crafted with care and precision. With its focus on innovation, sustainability, and the cultural significance of food, Yangkiez is not only a culinary brand but also a mission-driven enterprise poised to expand its footprint across India.
By prioritizing strict quality control, innovation in food preparation, and a deep respect for authenticity, Yangkiez exemplifies the evolution of dining in India, aiming to transform how people perceive and enjoy North Eastern and Pan-Asian cuisine.
Mission
Yangkiez is driven by a mission to provide society with the highest quality of authentic North Eastern and Pan-Asian cuisine, celebrating cultural diversity and culinary heritage. It aims to craft a memorable dining experience by focusing on authenticity, taste, and premium quality ingredients. The brand seeks to set new standards in the food industry by ensuring sustainable practices, innovation, and consistency in every dish it serves.
Vision
Yangkiez envisions "Changing the Way India Eats" by making authentic North Eastern and Pan-Asian flavors accessible to a wider audience. The vision extends to creating a food culture where traditional flavors are cherished, and dining becomes an enriching and educational experience. By combining tradition with modern food preparation methods, Yangkiez aims to become a leading name in authentic cuisine across the country.
Franchise Opportunities
Yangkiez’s focus on expansion through franchising is aligned with its mission and vision. The brand offers an attractive franchise model built on strong backend support, efficient supply chains, and a proven business formula. Here are the highlights of Yangkiez’s franchise opportunities:
Operations Commenced On 2017
Franchise Commenced On 2020
Investment INR 10lakh - 20lakh
Franchise/Brand Fee INR 177000
Royalty/Commission 5 %
Anticipated percentage return on investment 90 %
Likely pay back period of capital for a Unit Franchise 1-2 Years
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttaranchal, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu
Type of property required for this franchise opportunity Commercial
Floor area requirement 100 - 250 Sq.ft
Detailed operating manuals for franchisees Yes
Franchisee training location At any of the Company Outlets
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 5 Years
Is the term renewable? Yes
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