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Waff~Hil: Where Dessert Meets Dream
In a world where trends come and go, Waff~Hil has done something extraordinary: it has managed to turn a simple dessert into a cultural movement. This isn’t just another dessert café. Waff~Hil is Gen Z’s favorite sweet escape, a place where classic flavors meet modern creativity, where every bite is Insta-worthy, and where entrepreneurship begins with a waffle. WaffHil serves something even more important: hope, opportunity, and empowerment through accessible franchising.
Brand Essence: Modern Treats for the Modern Generation
WaffHil strikes the perfect balance.
Why Gen Z Loves Waff~Hil:
Visual appeal: Every dessert is crafted to be as visually stunning as it is flavorful. Flavors with a twist: From Nutella-loaded waffles to Ferrero Rocher shakes, the menu fuses nostalgia with innovation. Affordability: Premium quality at pocket-friendly prices. Hangout vibe: A perfect place to chill, click selfies, and celebrate little wins. Digital-first approach: Engaging social media presence, online ordering, and loyalty programs designed for digital natives.In short, Waff~Hil doesn’t just serve food—it serves a vibe.
The Menu: Sweet, Surprising, and Seriously Good
At the core of Waff~Hil’s popularity is its inventive, indulgent, and ever-evolving menu. It is both familiar and fresh, offering comfort and curiosity in every bite.
Signature Waffles
The heart of Waff~Hil, these are Belgian-style waffles made fresh to order, crispy on the outside and soft on the inside Nutella Overload – A waffle drenched in Nutella, topped with choco chips and hazelnut dust. Oreo Crumble Waffle – Crushed Oreos, white chocolate drizzle, and a generous scoop of vanilla ice cream. Berry Blast – Strawberries, blueberries, whipped cream, and a tangy glaze. Dark Magic – Dark chocolate waffle topped with molten brownie bits and ganache. Creamy, thick, and dangerously addictive, Waff~Hil’s shakes are a cult favorite. Each item is prepared with high-quality ingredients, ensuring that affordability never compromises taste.
Experience & Ambience: The Waff~Hil Vibe
Waff~Hil isn’t just about dessert; it’s about moments. The outlets are designed to be cozy, colorful, and social-media-friendly. Think neon signs, pastel chairs, fun murals, open kitchens, and that iconic waffle aroma in the air.
Features of a Typical Waff~Hil Outlet:
Compact size – Easy to set up, especially in high-footfall areas. Modular design – Consistent brand look, adaptable to kiosks, dine-ins, or takeaway. High footfall potential – Perfect for malls, college campuses, busy markets, and food courts. Free Wi-Fi & charging stations – Encouraging customers to linger and share their experiences online.
Business with Purpose: Mission-Driven Entrepreneurship
Waff~Hil is not just a brand—it’s a platform for dreams. While the menu wins hearts, the business model is built to create opportunities for individuals from all walks of life.
Mission Statement:
To be a catalyst for widespread employment and entrepreneurship by making business ownership accessible to everyone.
In a time when job security is unpredictable and unemployment is rising, especially among youth and semi-urban populations, Waff~Hil offers a way to own, grow, and thrive.
The company believes that you don’t need millions to start a business—you just need the right system, support, and vision.
Franchise Model: Empowerment Through Ownership
Waff~Hil’s franchise program is affordable, transparent, and support-driven. It is designed for aspiring entrepreneurs—especially young professionals, homemakers, small investors, and job seekers—who want to own a piece of the booming food and beverage industry without huge capital or risk.
Key Highlights:
Low Initial Investment – Starting from a cost-effective kiosk model to larger café formats. Fast ROI – Break-even expected within 12–18 months due to low operating costs.Full Support System – Location selection, setup, staffing, training, supply chain, branding, and tech. Marketing Support – Social media campaigns, influencer tie-ups, local promotions Daily Operational Guidance – Inventory tracking, digital POS systems, and customer management tools.In short, Waff~Hil’s franchise model levels the playing field—making entrepreneurship not just a dream for the few, but an option for the many.
Vision: Growth That Creates Jobs and Joy
Waff~Hil’s broader vision is clear: To create meaningful employment and entrepreneurial opportunities through an affordable, supportive franchise model that empowers individuals to start and grow their own businesses. This is growth with purpose—not just expansion for profit, but expansion that changes lives. Every new outlet means: Financial independence for new business owners By 2030, Waff~Hil aims to launch 1000 outlets across India and, prioritizing Tier 2 and Tier 3 cities, where the potential is untapped and the need is greatest.
Training & Support: Built to Succeed
Unlike typical franchisors, Waff~Hil invests deeply in its partners' success.
Franchisee Support Includes:
Comprehensive onboarding – Business training, recipe tutorials, and customer service protocols. Staff training – Hiring assistance and skill workshops for chefs and counter staff. Marketing toolkit – Graphics, social media posts, promo materials, and influencer collaborations. Technical helpdesk – Real-time assistance for POS, online orders, and delivery integration. This ecosystem ensures that every outlet delivers a consistent Waff~Hil experience, delighting customers and ensuring long-term profitability.
Sustainability and Responsibility
Waff~Hil believes in sweet treats with a conscience. The brand continues to explore ways to make dessert indulgence sustainable and ethical, aligning with Gen Z’s preference for socially responsible brands.
Community & Culture
Waff~Hil is more than just food—it’s a community builder. The brand fosters an inclusive culture through WaffSquad – A loyalty program for regulars and brand ambassadors. Campus Connect – Partnering with colleges for events, internships, and food fests. Women First Franchise Initiatives – Special packages for women entrepreneurs. Waff~Hil Wall of Fame – Featuring stories of successful franchisees and their journeys. The brand thrives on sharing success stories, showcasing how dessert can change lives, and building a tribe that believes in hustle, sweetness, and joy.
Digital Presence & Social Buzz
Waff~Hil’s Instagram-worthy desserts have made it a social media sensation. With daily content, customer shout-outs, behind-the-scenes videos, and Gen Z humor, the brand has built an engaged, loyal, and growing digital fan base. The Sweet Taste of Success Waff~Hil is everything a modern brand should be: fun, flavorful, fast-growing, and full of purpose. It has redefined the dessert space.
Operations Commenced On 2024
Franchise Commenced On 2025
Investment INR 2lakh - 5lakh
Franchise/Brand Fee INR 100000
Exclusive territorial rights to a unit franchisee Yes
Anticipated percentage return on investment 40 %
Likely pay back period of capital for a Unit Franchise 1-4 Years
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu, Ladakh
Type of property required for this franchise opportunity Commercial
Floor area requirement 150 - 200 Sq.ft
Franchisee training location Head Office
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 4 Years
Is the term renewable? Yes
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