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Vithuraya Chai – A Sip of Tradition, A Taste of Joy
Welcome to Vithuraya Chai, where every cup tells a story, every sip connects hearts, and every aroma takes you closer to the soul of India. We’re not just a tea brand — we’re a celebration of tradition, flavor, and togetherness.
At Vithuraya Chai, we believe that a good cup of tea can do more than just refresh your senses — it can revive your spirit, start meaningful conversations, and bring warmth to every moment. Our mission is simple: to serve authentic, aromatic, and handcrafted chai that captures the essence of Indian hospitality — one cup at a time.
Whether you’re a lifelong chai lover or discovering its charm for the first time, Vithuraya Chai welcomes you to a world where every sip is pure comfort and every blend is a masterpiece.
Our Story – Where Passion Meets Tradition
The story of Vithuraya Chai began with a simple passion — a love for the timeless Indian ritual of tea. From the bustling streets of Mumbai to the tranquil hills of Assam, tea has always been more than just a beverage; it’s a way of life. It’s how families bond, friends connect, and strangers become companions.
The founders of Vithuraya Chai grew up surrounded by the intoxicating aroma of freshly brewed tea, the rhythmic sound of boiling milk, and the comforting warmth of clay cups in the morning breeze. What began as a childhood love soon transformed into a mission — to create a tea brand that honors India’s rich chai heritage while embracing modern craftsmanship and global quality standards.
Every cup of Vithuraya Chai is our tribute to this legacy — a perfect balance of authentic taste, natural ingredients, and heartfelt tradition.
Our Philosophy – Brewing Happiness, One Cup at a Time
For us, chai is not just a drink; it’s an emotion that runs deep in Indian culture. It represents warmth, connection, and joy — the simple moments that make life beautiful.
Our philosophy is built on three key pillars:
At Vithuraya Chai, every brew is prepared with care, passion, and respect for nature’s gifts.
Our Signature Blends – Crafted for Every Mood
No two tea lovers are the same — and neither are our blends. That’s why Vithuraya Chai offers a thoughtfully curated range of flavors that suit every mood, moment, and preference.
Our signature Masala Chai is a timeless blend of bold Assam tea leaves, cardamom, ginger, cinnamon, and cloves. It’s the perfect harmony of spice and sweetness — a nostalgic cup that reminds you of home.
Zesty and aromatic, our Ginger Chai is crafted for those who crave an instant energy boost. The natural warmth of ginger invigorates your senses and adds a refreshing kick to your day.
Delicate, fragrant, and smooth — our Elaichi Chai (Cardamom Tea) is a comforting brew that brings balance and calm to every sip.
For the modern tea lover, our Lemon Tea offers a zesty twist with a hint of tangy citrus that’s perfect for refreshing your mood and clearing your mind.
We also offer a variety of wellness teas infused with herbs like tulsi, ashwagandha, and chamomile — designed to help you unwind, detox, and rejuvenate naturally.
Each blend at Vithuraya Chai is created to perfection — slow-brewed, well-balanced, and brimming with authentic Indian flavors.
Our Promise – Authenticity in Every Sip
At Vithuraya Chai, we make one promise: authentic taste, unmatched quality, and absolute satisfaction.
Every time you brew our tea, you’re tasting the result of passion, patience, and perfection. We want you to feel the comfort of a warm hug, the joy of shared laughter, and the peace that only a good cup of chai can bring.
Our team of tea experts, blenders, and tasters ensures that every batch meets our high standards before it reaches your hands. Because you deserve only the best — and nothing less.
A Modern Brand Rooted in Tradition
In a fast-paced world where instant coffee dominates and artificial drinks flood the market, Vithuraya Chai brings you back to authenticity. We blend the old and new — preserving the timeless tradition of Indian chai while offering modern convenience and global appeal.
Whether you’re enjoying a hot cup at home, in the office, or on the go, our teas promise the same warmth, comfort, and freshness every time. Because no matter where you are, a sip of Vithuraya Chai feels like coming home.
Join the Vithuraya Chai Family
Because chai is more than a drink — it’s a bond, a ritual, a moment of joy. And at Vithuraya Chai, we’re here to make every sip worth remembering.
So go ahead — pour yourself a cup, take a deep breath, and taste the difference with Vithuraya Chai — where every cup is crafted with care and brewed with love.
Operations Commenced On 2022
Franchise Commenced On 2022
Investment INR 2lakh - 5lakh
Franchise/Brand Fee INR 100000
Performance guarantee to Unit Franchise Yes
Anticipated percentage return on investment 30 %
Likely pay back period of capital for a Unit Franchise 1-2 Years
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu, Ladakh
Type of property required for this franchise opportunity Commercial
Floor area requirement 200 - 400 Sq.ft
Detailed operating manuals for franchisees Yes
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 1 Year
Is the term renewable? Yes
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