TROLLY BOY is rapidly emerging as a key player in India’s retail and supermarket sector, positioning itself as an innovative and customer-centric brand. With a deep understanding of the diverse needs of Indian consumers, TROLLY BOY’s growth trajectory is impressive, with more than 35 outlets spread across the country, primarily concentrated in South India. This expansion strategy reflects the company’s commitment to making grocery shopping convenient and accessible to millions of customers across India.
Expansion and Reach: Currently, TROLLY BOY has over 25 stores across major cities in South India, and it is now venturing into the northern parts of the country. This geographical diversification signals the company’s ambition to capture a broader market and serve more communities with its unique offerings. As a result of this expansion, the company is set to enhance its retail footprint significantly, with over 1 lakh square feet of retail space dedicated to providing products and services to customers.
Customer-Centric Approach: TROLLY BOY goes beyond merely selling products—it strives to meet the evolving needs of the modern Indian consumer. The supermarket chain caters to diverse preferences by offering a wide range of products, from everyday groceries to specialty items, ensuring that it has something for every household. The company is keenly focused on creating a shopping experience that is not only convenient but also aligned with the aspirations of Indian shoppers.
By constantly introducing new products and services, TROLLY BOY aims to provide value beyond just competitive pricing. It is particularly attuned to the evolving shopping habits of consumers, including the rise of online shopping and the demand for high-quality products. As an online grocery store, TROLLY BOY capitalizes on the growing trend of e-commerce, offering consumers a seamless online shopping experience that allows them to shop from the comfort of their homes.
A Vision to Serve and Empower: The core mission of TROLLY BOY is not only to help customers shop but also to save and improve their quality of life. The brand seeks to empower its customers by offering a wide range of affordable products, ensuring that shoppers have access to the best value for their money. By being mindful of consumer budgets, TROLLY BOY makes it easier for families to purchase the items they need without compromising on quality.
TROLLY BOY’s commitment to offering a diverse selection of products and services that meet the needs of different consumer groups—whether urban, suburban, or rural—has helped it become a trusted name in the Indian retail sector. Whether it's through promotions, discounts, or offering locally sourced items, the company’s focus remains on building lasting relationships with its customers and ensuring their satisfaction.
Community and Connection: TROLLY BOY does more than connect consumers with products; it builds a vibrant, engaged community of buyers, sellers, and businesses. This community-driven approach is part of the company's broader mission to contribute to the local economy and foster meaningful relationships within the retail ecosystem. By providing a platform for local vendors to reach a larger audience and by engaging with customers directly, TROLLY BOY creates opportunities for mutual growth and success.
As TROLLY BOY continues to grow and expand, its focus will remain on delivering high-quality products, offering exceptional customer service, and staying attuned to the needs of the Indian market. With a solid understanding of Indian consumers and a commitment to quality, TROLLY BOY is poised to become a household name in India’s grocery and retail sector, offering its customers not just products but an experience that helps them live better, healthier, and more fulfilling lives.
Operations Commenced On 2017
Franchise Commenced On 2020
Investment INR 20lakh - 30lakh
Franchise/Brand Fee INR 350000
Royalty/Commission 2 %
Exclusive territorial rights to a unit franchisee Yes
Anticipated percentage return on investment 20 %
Likely pay back period of capital for a Unit Franchise 1-2 Years
Other investment requirements Real estate expenses, shutter
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu
Type of property required for this franchise opportunity Commercial
Floor area requirement 500 - 5000 Sq.ft
Preferred location of unit franchise outlet residential area
Detailed operating manuals for franchisees Yes
Franchisee training location on site
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 10 Years
Is the term renewable? Yes
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