• ST Happy Chicken is a Thailand based brand started in 2011
• World class chicken
• The USP is a crisp, greaseless and perfectly seasoned chicken perfected with local herbs from Texas, Alabama and Kentucky, USA.
• The brand is steadily expanding in Asia and the rest of the world
• Currently there are 4 stores in Thailand with one more coming up in Phuket soon
Your Advantage:
• First of a kind QSR model for quick turn around and speedy service.
• First Mover Advantage in India, virtually NO Competition.
• Cost effective model, increasing NET profitability
• Extremely attractive pricing to ensure Target Market of both High Level and Mid Level spend is catered to.
• Personalized training and handholding for assured success
Operations Commenced On 2010
Franchise Commenced On 2011
Investment INR 1 Cr. - 2 Cr
State Wise
Investment INR 20lakh - 30lakh
Royalty/Commission 6-8 %
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttaranchal
Kerala, Karnataka, Tamil Nadu
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu
How long is the franchise term for? 10 Years
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