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In the dynamic and fast-paced world of fashion and beauty, PERPAA stands out as a brand dedicated to merging innovation with style. Since its inception in 2017, PERPAA has been on a mission to captivate the hearts and minds of young, modern individuals in India. With a commitment to offering high-quality, original products, the brand has established itself as a one-stop destination for an extensive range of beauty and fashion items. From an impressive selection of makeup essentials to stylish accessories, PERPAA is redefining the shopping experience with its focus on convenience, quality, and attractive discounts.
PERPAA’s Vision: “Our Products, Your Fashion!”
PERPAA's guiding principle, “Our Products, Your Fashion!” reflects its dedication to delivering products that resonate with the contemporary lifestyle of its customers. The brand was conceived to fill a noticeable gap in the market for streamlined, high-quality beauty products that cater to the needs of modern women who are always on the move. Understanding the demands of a fast-paced life, PERPAA emphasizes creating products that not only enhance beauty but also align with the vibrant and diverse attitudes of today’s consumers.
A Diverse Range of Products
PERPAA’s product lineup is a testament to its commitment to quality and innovation. The brand offers a wide array of beauty products, each designed to meet specific needs while providing an excellent value proposition. Here’s a closer look at some of their standout offerings:
Available in five captivating shades—electric blue, playful brown, sparkling white, and more—PERPAA Kajal is crafted to offer versatility and impact. The fine-tip applicator ensures precision, allowing users to create defined, dramatic looks effortlessly. The range of colors enables experimentation with different styles, from bold statements to subtle enhancements, making it a staple in any makeup collection.
Known for its waterproof formula, PERPAA® Power Stay Liquid Matte Lipstick provides long-lasting color with a matte finish. Available in various shades, the lipstick is designed to stay put through the day’s activities, offering both comfort and durability. The combo packs include two lipsticks, making it easier for users to mix and match according to their mood and occasion.
The Trendy Quick-Drying Nail Care Combo features a gel-based formula that includes a base coat, top coat, white nail polish, and black nail polish. This set is perfect for achieving a polished, salon-quality finish at home. The quick-drying formula ensures that users can enjoy their manicured look without the long wait, while the base and top coats provide a long-lasting effect.
A One-Stop Shopping Experience
PERPAA’s commitment to offering a diverse range of products is complemented by its focus on providing a seamless shopping experience. The brand’s platform is designed to be a one-stop destination where customers can find everything they need to enhance their beauty and fashion game. This comprehensive approach not only simplifies the shopping process but also ensures that customers have access to a variety of high-quality products under one roof.
The convenience of shopping at PERPAA is further enhanced by its attractive discounts. The brand frequently offers special promotions and deals, allowing customers to access premium products at competitive prices. This focus on affordability without compromising quality is a key factor in PERPAA’s appeal.
Expansion and Growth: The Next Chapter
With a successful track record and a growing customer base, PERPAA is now setting its sights on expanding its footprint across India. The brand is preparing to open its first physical store in Bhubaneswar, which marks a significant milestone in its journey. This move is expected to enhance the brand’s visibility and provide customers with an opportunity to experience PERPAA’s offerings in person.
As part of its growth strategy, PERPAA is also looking into franchise consultancy for future store expansions. This approach will allow the brand to leverage local expertise and resources to establish a presence in various cities across the country. By partnering with franchise consultants, PERPAA aims to ensure that its new stores uphold the same standards of quality and service that have become synonymous with the brand.
The PERPAA Experience: Passion Meets Precision
PERPAA’s success is built on a foundation of passion and precision. The brand’s founders recognized a gap in the market for high-quality, convenient beauty products that cater to the modern woman’s dynamic lifestyle. With this vision in mind, they set out to create a range of products that not only meet but exceed customer expectations.
The dedication to quality is evident in every product PERPAA offers. From the carefully selected ingredients in their cosmetics to the innovative formulations and packaging, each product reflects a commitment to excellence. The brand’s focus on customer satisfaction is reflected in its continuous efforts to refine and enhance its offerings based on feedback and emerging trends.
The Future of PERPAA
As PERPAA continues to grow and evolve, the brand remains focused on maintaining its core values of quality, innovation, and customer-centricity. The expansion into new markets and the introduction of physical stores are just the beginning of a broader strategy to bring PERPAA’s unique blend of products and services to a wider audience.
In the future, PERPAA plans to further diversify its product range, incorporating new trends and technologies to stay at the forefront of the beauty and fashion industry. The brand’s commitment to delivering value and convenience will continue to drive its efforts, ensuring that customers have access to the latest and greatest in beauty and fashion.
PERPAA is more than just a beauty and fashion brand; it’s a movement towards redefining the shopping experience with passion and precision. Since its inception, the brand has been dedicated to offering a curated selection of high-quality products that cater to the needs of modern consumers. With a focus on convenience, attractive discounts, and a commitment to excellence, PERPAA has established itself as a leader in the industry.
As the brand embarks on its next chapter with store expansions and franchise opportunities, PERPAA remains committed to its mission of capturing the essence of today’s fashion-forward individuals. By continuously evolving and expanding its offerings, PERPAA aims to stay ahead of the curve and continue providing exceptional value to its customers.
In summary, whether you’re looking for the perfect kajal, a long-lasting lipstick, or a trendy nail care set, PERPAA is your ultimate destination. With its extensive range of products, commitment to quality, and exciting growth plans, PERPAA is set to continue making waves in the world of beauty and fashion.
Operations Commenced On 2018
Franchise Commenced On 2018
Investment INR 50000 - 2lakh
Franchise/Brand Fee INR 200000
Royalty/Commission 10 %
Likely pay back period of capital for a Unit Franchise 1-4 Months
Delhi
Andhra Pradesh
Assam, Odisha
Gujarat
Bihar
Pondicherry
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? Lifetime
Is the term renewable? Yes
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