Business Categories
Quick Service Restaurants

Mad Over Chicken ( Moc-The American Restaurant )

  • Area Req
    250 - 1000 Sq.ft
  • Investment Range
    INR 10 Lac - 20 Lac
  • No. Of Franchise Outlets
About Us

The Mission

"International quality in local flavour at an affordable price"

The Vision

Quality with lip-smacking taste is the secret of MOC The American Restaurant success. In a bid to reach out to the taste buds of people all across country, MOC The American Restaurant is planning to expand its operations on a franchise basis. The growing appreciation and unique taste proportion of the company has led it to look beyond Delhi. In near future the company will look at expanding its wings throughout India.

Do you want to become a successful business owner?

To build something you can be proud of? With MOC The American Restaurant, that goal is 100% attainable. We make it easy for you to start up a location of our successful fast food and quick service restaurants. As a franchisee, we treat you like a business partner, providing consistent support through the build and ongoing management of your location.

We offer franchise model in two formats:

QSR (Quick Service Restaurant) and standalone restaurant with minimum area of 500 Sq. ft  and 1000 Sq. ft . The product has great business potential for expansion and feasible for franchise model in different geographical regions.

The One And Only "MOC The American Restaurant"

A perfect blend of tempting taste and customer–centric hospitality is the success formula of MOC The American Restaurant. It is the first-of–its–kind of initiative by the well established professionals based out of Delhi.

Special Care:

The culinary experts take special care while selecting ingredients for each and every recipe served at MOC The American Restaurant. As a result of its growing expertise in catering to the taste of people from various geographies, the dishes offered at MOC The American Restaurant are fresh, soft, delicious, juicy and peppery to the core. The unique flavor offered by the MOC the American Restaurant is inimitable and is par excellent than those offered by the leading multinational food chains.

Inimitable Taste:

At MOC The American Restaurant one would stumble with choices as it offers a long list of mouth–watering food varieties. The special appetizing food varieties of MOC include a variety of vegetarian and non vegetarian burgers, wraps, rice bowls, hot and spicy chicken popcorn, strips, fried and grilled chicken. Once you have food at MOC The American Restaurant you will relish it forever.


"International Quality in local flavor at an affordable price."

Despite being a new venture MOC The American Restaurant is already gaining appreciation and recognition from the repeat customers. In the process MOC is redefining the taste of India by introducing the flavors that the people were eagerly waiting for long time. MOC The American Restaurant caters to the people of all age group and is the perfect food joint for family outing.

Market Opportunity:

With increase in disposable incomes, exposure to international food items among new-age consumers and more sophisticated culture, consumers have started giving more preference to variety taste from different brands which is not easily available in home kitchens. Many domestic and international brands in F&B sector have entered India.

The propagation of organized brands in India, eager to capture a pie of this booming sector with lucrative opportunities, is a testimony to the enormous growth potential of this sector. Dictating the shape of modern fast food and similar products in India, MOC The American Restaurant is an innovative initiative, tapping the lucrative proposition of serving qualitative and hygienically prepared vegetarian and non vegetarian fast food which includes Burgers, Wraps, Rice Bowls, Fried Chicken & Grilled Chicken according to the Indian taste with spicy effect.

Investment Details

Commenced Operations

Operations Commenced On 2015

Franchise Commenced On 2017

Franchise Details

Investment INR 10lac - 20lac

Franchise/Brand Fee INR 300000

Royalty/Commission 00 %


Anticipated percentage return on investment 30 %

Likely pay back period of capital for a Unit Franchise 1-1 Years

Other investment requirements Setup cost, Working capital and franchise fees

Expansion Locations


Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh


Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana


Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha


Gujarat, Rajasthan, Maharashtra, Goa


Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand

Union Territories

Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu


Property Details

Type of property required for this franchise opportunity Commercial

Floor area requirement 250 - 1000 Sq.ft

Preferred location of unit franchise outlet Malls,High Street Markets, Food Court and any commercial location with high footfall

Training Details

Detailed operating manuals for franchisees Yes

Franchisee training location Training center at company owned outlet

Is field assistance available for franchisee ? Yes

Expert guidance from Head Office to franchisee in opening the franchise Yes

Current IT systems will be included in the franchise Yes

Agreement & Term Details

Do you have a standard franchise agreement? Yes

How long is the franchise term for? 5 Years

Is the term renewable? Yes

Interested in above brand? Submit your interest here.

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