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Maa Ki Khichdi – Bringing Back the Joy of Family Dinners
In the fast-paced world we live in today, the warmth of a home-cooked family meal has become a rarity. Busy schedules, eating on-the-go, and the proliferation of fast food have slowly eroded the tradition of sitting together for dinner. Yet, food remains the strongest link to family, culture, and memories. Recognizing this, Maa Ki Khichdi was born — a brand dedicated to reviving the joy of family dining through wholesome, authentic Indian meals.
Maa Ki Khichdi focuses on bringing the heart of the kitchen to your table, offering nutritious, flavorful, and comforting meals. With specialties like khichdi, rice bowls, and traditional Indian gravies, the brand celebrates the essence of home-cooked meals while catering to modern lifestyles. Our mission is simple yet profound: to bring families together, one meal at a time, through dishes that are both delicious and nourishing.
Our Philosophy: Home-Cooked Comfort in Every Bite
At Maa Ki Khichdi, our philosophy is rooted in three essential values:
This philosophy drives every decision, from ingredient selection to recipe design, creating a brand that celebrates family, culture, and comfort.
Our Story: Rekindling the Family Dinner
The inspiration behind Maa Ki Khichdi comes from the nostalgic memories of a mother’s love-filled kitchen, where meals were prepared with care, and dinner was a cherished family ritual. In today’s fast-paced life, such moments are rare. The brand was created to reintroduce this experience, offering meals that transport you back to the warmth, taste, and comfort of home.
Maa Ki Khichdi believes that good food strengthens relationships. Every spoonful is designed to evoke the familiar flavors of traditional Indian cooking, reminding diners of family gatherings, festive dinners, and the joy of shared meals.
Our Menu: A Culinary Celebration of Indian Comfort Food
Maa Ki Khichdi specializes in simple, wholesome, and hearty meals that cater to all ages. Our menu is thoughtfully curated to include khichdi, rice bowls, and Indian gravies, each prepared with love, care, and attention to nutritional balance.
Khichdi is more than a dish; it is a symbol of comfort, health, and family warmth. Maa Ki Khichdi offers multiple variants to suit different preferences:
Khichdi is served with fresh accompaniments like papad, pickle, and homemade curd, completing the meal.
Rice bowls are a convenient, flavorful, and filling option for contemporary lifestyles. Our offerings include:
Rice bowls are perfect for work lunches, casual dinners, or family meals, providing convenience without compromising on taste or health.
Gravies are an essential component of Indian cuisine, adding flavor, moisture, and richness to meals. Maa Ki Khichdi offers a variety of vegetarian gravies that complement our khichdi and rice bowls:
Our gravies are freshly prepared, hygienic, and carefully spiced, ensuring a perfect balance of taste and nutrition.
Commitment to Quality and Freshness
Maa Ki Khichdi places high importance on ingredient quality, hygiene, and consistency:
This dedication guarantees that diners receive safe, nutritious, and flavorful meals every time.
The Dining Experience: Bringing Families Together
At Maa Ki Khichdi, the dining experience is designed to recreate the warmth of home-cooked meals:
The experience is not just about food—it’s about reliving the joy of family meals, strengthening bonds and creating memories.
Our Vision: Rekindling the Family Dinner Tradition
Maa Ki Khichdi aims to bring back the ritual of shared family meals, redefining dining in the modern era. Our vision includes:
Through these initiatives, Maa Ki Khichdi seeks to reconnect people with food, family, and tradition.
Why Maa Ki Khichdi Stands Out
These principles make Maa Ki Khichdi a brand trusted by families, children, and health-conscious diners alike.
Growth and Expansion Potential
Maa Ki Khichdi has a scalable business model suited for modern dining and franchise opportunities:
This strategy positions Maa Ki Khichdi as a profitable, growth-oriented brand in the Indian vegetarian and comfort-food segment.
Community and Culture
At its core, Maa Ki Khichdi celebrates family, culture, and community:
Every meal served reflects love, care, and the warmth of a mother’s kitchen, making Maa Ki Khichdi more than a restaurant—it’s a feeling of home.
Rediscover the Joy of Family Dinner
Maa Ki Khichdi is committed to bringing families together through wholesome, home-style meals. With khichdi, rice bowls, and traditional Indian gravies, the brand delivers nutrition, flavor, and comfort in every serving.
From the first spoonful of perfectly cooked khichdi to the last bite of flavorful curry, Maa Ki Khichdi evokes the essence of a home-cooked meal, reviving the tradition of family dinners in modern life.
Operations Commenced On 2019
Franchise Commenced On 2019
Investment INR 5lakh - 10lakh
Franchise/Brand Fee INR 250000
Royalty/Commission 5 %
Exclusive territorial rights to a unit franchisee Yes
Anticipated percentage return on investment 40 %
Likely pay back period of capital for a Unit Franchise 1-2 Years
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu, Ladakh
Type of property required for this franchise opportunity Commercial
Floor area requirement 250 - 500 Sq.ft
Franchisee training location Head Office
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 5 Years
Is the term renewable? Yes
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