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Kathi Express stands as a testament to the power of passion and innovation in the culinary world. Established with a vision to offer an exceptional variety of Kathi Rolls and shawarmas, this brand has rapidly gained recognition as the most trusted name in this niche across India. The story of Kathi Express is not just about food; it’s about how a love for flavors transformed a food enthusiast into a successful business visionary.
The journey of Kathi Express began with an ambition to carve a niche in the booming fast-food industry. With a growing demand for quick, delicious, and portable meals, the founders recognized an opportunity to introduce a product that could satisfy this craving while being rooted in Indian culinary tradition. After extensive research into various food options, the Kathi Roll emerged as the standout choice.
Kathi Rolls have a rich history, tracing their origins back to British colonial India when the need for portable, flavorful food was paramount. Street vendors began wrapping grilled meats, vegetables, and spices in parathas, creating a meal that could be easily enjoyed on the go. Over the decades, the Kathi Roll has evolved, incorporating diverse flavors and ingredients, making it a favorite across various demographics.
At the core of Kathi Express's success is its unique selling proposition: a commitment to quality and flavor. The brand prides itself on the proprietary blend of spices developed exclusively for its outlets. This secret mix enhances the taste of every Kathi Roll and shawarma, setting Kathi Express apart from its competitors. The emphasis on high-quality, fresh ingredients ensures that each bite delivers a burst of flavor, making customers come back for more.
The success of the initial outlet was just the beginning. The founders’ entrepreneurial spirit fueled their ambition to expand. The positive reception of Kathi Express led to the decision to franchise the brand, allowing others to partake in its success. Franchising not only accelerated growth but also spread the love for Kathi Rolls to cities across India, bringing local flavors to new regions.
Kathi Express offers a comprehensive franchise model that emphasizes support and success. Entrepreneurs looking to join the Kathi Express family can benefit from the following franchisee details:
One of the standout features of the Kathi Express franchise is the extensive training program. New franchisees and their staff receive thorough training covering all aspects of the business. This includes preparation methods, customer service, and operational management. By ensuring that every team member is well-trained, Kathi Express maintains its high standards across all locations.
Kathi Express believes that a successful franchise is built on strong support. Franchisees are not left to navigate challenges alone; instead, they receive ongoing operational support. This includes guidance on inventory management, staff scheduling, and best practices for daily operations. With Kathi Express by their side, franchisees can confidently manage their outlets, ensuring that they deliver the same quality experience customers expect.
To maintain high standards and ensure customer satisfaction, Kathi Express conducts regular mystery shopper audits. These evaluations provide valuable insights into customer service, food quality, and overall experience. By identifying areas for improvement, Kathi Express helps franchisees enhance their operations, leading to increased customer loyalty and satisfaction.
Effective marketing is crucial for any business, and Kathi Express places significant emphasis on promoting its brand. Franchisees benefit from centralized marketing strategies designed to drive foot traffic and boost sales. The brand’s marketing team develops campaigns that resonate with local audiences while maintaining the overall identity of Kathi Express. This collaborative approach helps franchisees maximize their visibility and reach within their communities.
Kathi Express offers a centralized purchasing and distribution system, ensuring that franchisees have access to high-quality ingredients at competitive prices. This not only simplifies the supply chain for franchisees but also maintains consistency across all outlets. By sourcing ingredients centrally, Kathi Express can ensure that every Kathi Roll is made with the same quality ingredients, upholding the brand’s reputation.
When customers walk into a Kathi Express outlet, they are greeted with a vibrant atmosphere that reflects the brand’s passion for food. The menu is a celebration of flavors, featuring an array of Kathi Rolls and shawarmas, each crafted to tantalize the taste buds. From classic chicken and mutton rolls to vegetarian options bursting with fresh vegetables and spices, there is something for everyone.
Each Kathi Roll is made to order, ensuring freshness and quality. The skilled chefs at Kathi Express take pride in their craft, utilizing the brand’s unique spice blend to create dishes that leave a lasting impression. This dedication to quality, combined with efficient service, keeps customers returning for more.
Operations Commenced On 2003
Franchise Commenced On 2003
Investment INR 2lakh - 5lakh
Franchise/Brand Fee INR 500000
Anticipated percentage return on investment 40 %
Likely pay back period of capital for a Unit Franchise 8-10 Months
Other investment requirements No
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttaranchal, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu
Type of property required for this franchise opportunity Commercial
Floor area requirement 100 - 400 Sq.ft
Detailed operating manuals for franchisees Yes
Franchisee training location Headoffice
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 5 Years
Is the term renewable? Yes
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