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Nandani Creation, established in 2012, has carved a notable niche in the fashion industry with its innovative approach to women’s ethnic wear. This forward-thinking brand, operating under the names “Jaipur Kurti” and “Amaiva-By Jaipur Kurti,” exemplifies a blend of tradition and contemporary style that resonates with modern women seeking both elegance and affordability.
At its core, Jaipur Kurti is committed to delivering an exceptional fashion experience that combines traditional Indian aesthetics with a modern twist. This is achieved through a meticulous selection of color palettes, patterns, and designs that cater to diverse tastes while maintaining a strong connection to cultural roots. The brand’s vision revolves around an immaculate sense of color combination and a curated choice of patterns, which are essential elements in crafting its distinctive ethnic and contemporary designer collections.
The foundation of Nandani Creation’s approach lies in its deep understanding of color theory and pattern design. The brand’s design philosophy emphasizes creating garments that are visually striking yet harmoniously balanced. This involves an intricate process where color combinations are chosen to enhance the overall appeal of each piece, ensuring that the resulting attire is both eye-catching and sophisticated. The designers at Nandani Creation are adept at blending traditional motifs with contemporary elements, resulting in collections that are not only aesthetically pleasing but also resonate with the tastes of today’s fashion-conscious women.
One of the standout features of Nandani Creation is its ability to offer a diverse range of products that cater to various occasions and preferences. From elegant kurtis and salwar suits to more modern variations that incorporate contemporary cuts and styles, the brand provides a wide spectrum of options. This versatility allows customers to find the perfect attire for different events, whether it’s a formal gathering, a festive celebration, or a casual day out. The brand’s collections are designed to be versatile and adaptable, offering women the flexibility to express their personal style while staying true to their cultural heritage.
Nandani Creation’s commitment to affordability is another key aspect of its brand identity. The company understands the importance of offering high-quality, stylish clothing that remains within reach for a broad audience. By focusing on efficient manufacturing processes and strategic pricing, the brand ensures that its products are accessible without compromising on quality or design. This approach aligns with the brand’s vision of making designer wear affordable, allowing more women to experience the joy of wearing beautiful, well-crafted garments.
The brand’s operational structure further enhances its ability to deliver exceptional products. With its own manufacturing setup, Nandani Creation maintains strict quality control and ensures that every garment meets high standards of craftsmanship. This in-house production capability allows for greater flexibility in design and production, enabling the brand to respond swiftly to emerging trends and customer preferences. The integration of manufacturing and design under one roof ensures a cohesive approach to product development, from conceptualization to the final piece.
In addition to its manufacturing prowess, Nandani Creation leverages multiple sales channels to reach its audience. The brand’s presence on various third-party online platforms expands its reach, allowing customers to explore and purchase its products from the comfort of their homes. The company’s own website further enhances the shopping experience by offering a seamless and user-friendly interface, making it easy for customers to browse and buy their favorite pieces. Furthermore, Nandani Creation’s retail stores provide a tangible experience, where customers can see, touch, and try on garments before making a purchase. This multi-channel approach ensures that the brand remains accessible and convenient for a diverse customer base.
The essence of Nandani Creation’s brand lies in its ability to merge tradition with innovation. The brand’s dedication to creating designer wear that is both culturally rich and modernly stylish reflects a deep appreciation for the diverse needs of contemporary women. By staying true to its vision of immaculate color combinations and thoughtfully chosen patterns, Nandani Creation continues to offer clothing that is not only visually stunning but also deeply meaningful.
In summary, Nandani Creation stands as a testament to the successful integration of traditional craftsmanship with modern design sensibilities. Through its brands “Jaipur Kurti” and “Amaiva-By Jaipur Kurti,” the company offers a range of women’s ethnic wear that is both appealing and affordable. The brand’s commitment to quality, affordability, and versatile design ensures that it remains a cherished choice for women seeking to express their unique style while honoring their cultural heritage.
Operations Commenced On 2012
Franchise Commenced On 2022
Investment INR 30lakh - 50lakh
Franchise/Brand Fee INR 300000
Exclusive territorial rights to a unit franchisee Yes
Anticipated percentage return on investment 40 %
Likely pay back period of capital for a Unit Franchise 2-3 Years
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu
Type of property required for this franchise opportunity Commercial
Floor area requirement 800 - 1000 Sq.ft
Preferred location of unit franchise outlet high streets malls
Detailed operating manuals for franchisees Yes
Franchisee training location At the Franchisee Store
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 5 Years
Is the term renewable? Yes
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