FRIED KING Franchise Cost – How to get, Contact, Apply, Fee

FRIED KING: India’s Crown in Crispy Fast-Food

In a country as diverse as India, food is not just about taste—it’s about culture, comfort, and connection. From the tangy chaats of Delhi to the spicy biryanis of Hyderabad, every region has its culinary pride. But in recent years, there has been a noticeable shift in urban and semi-urban India: the rise of quick-service restaurants (QSRs) specializing in fast food that blends global formats with Indian flavors.

Among these, one name has begun to capture the imagination of crispy food lovers everywhere—FRIED KING.

FRIED KING is an Indian fast-food restaurant chain specializing in fried chicken, burgers, and other crispy items. Unlike international giants that dominate the Indian market with standardized menus, FRIED KING adds a unique desi twist to the global fried chicken experience, ensuring every bite feels familiar yet exciting.

The brand has quickly risen to prominence as the crown bearer of crispy indulgence, offering a menu that’s both satisfying and affordable, while also paving the way for entrepreneurs through its franchise model.

The Story Behind the Brand

The founders of FRIED KING were driven by a simple yet powerful thought: “Why should fried chicken always taste Western, when India has its own palate?”

This realization led them to create a chain that:

1. Masters the art of crispy fried food.
2. Adds Indian spices and flavors that connect with local taste buds.
3. Offers affordability without compromising quality.
4. Builds a brand identity that feels proudly Indian yet globally competitive.

Thus, FRIED KING was born—not as a follower of trends, but as a leader that redefined fried fast-food for Indian consumers.

Brand Philosophy: Rule with Crispiness

At its heart, FRIED KING is about celebration. Celebration of crunch, spice, and indulgence. Every product is crafted to give customers a regal fried experience, where the crown of flavor sits proudly on their plates.

The philosophy can be summed up in three pillars:

• Crispiness that Rules – Every bite must deliver a golden crunch.
• Flavor with Identity – Spices and marinades that reflect Indian taste preferences.
• Affordable Indulgence – Premium taste at prices accessible to students, families, and working professionals

The FRIED KING Menu: A Feast of Crispy Royalty

The menu is designed to strike a balance between classic international fast food and Indian-inspired innovations.

1. Fried Chicken (The Crown Jewel)

• Classic Original Fried Chicken (golden, juicy, crispy)
• Spicy Masala Fried Chicken (Indian chili-marinated)
• Tandoori Zing Fried Chicken (fusion of smoky tandoori flavors and crispy coating)
• Popcorn Chicken Bites (perfect for snacking)
• Chicken Strips & Wings in various sauces

2. Burgers (Fit for a King)

• Crispy Chicken Burger (signature bestseller)
• Double Decker Royal Burger
• Veggie Crunch Burger
• Paneer Maharaja Burger (fusion of paneer and crispiness)
• Spicy Aloo Patty Burger (desi comfort inside a bun)

3. Wraps & Rolls

• Chicken Wrap with tangy mayo
• Paneer Tikka Roll with crispy coating
• Veggie Delight Wrap

4. Rice & Fusion Bowls

• Fried Chicken Rice Bowl (inspired by Indian biryani lovers)
• Schezwan Rice with Crispy Chicken
• Veggie Fried Rice Bowls

5. Sides & Add-ons

• French Fries (classic, peri-peri, masala dusted)
• Onion Rings & Cheese Balls
• Garlic Breadsticks
• Crispy Nachos with Indian toppings

6. Beverages & Desserts

• Cold Coffee, Mocktails, and Milkshakes
• Soft Drinks
• Sundaes, Brownies, and Fried Ice Cream (a quirky specialty)

This carefully curated menu ensures that FRIED KING appeals to both fast-food lovers and traditional Indian foodies, making it a brand that satisfies diverse customer groups.

The Customer Experience: A Kingdom for All

Walking into FRIED KING is like stepping into a space where global café vibes meet Indian comfort.

• Ambience: Bold red-and-gold interiors with crown motifs to reinforce the royal theme.
• Seating: Casual, youthful, and family-friendly.
• Service: Quick turnaround with courteous staff trained to deliver consistently.
• Inclusivity: Menu items for vegetarians, students, families, and professionals.

Whether it’s a group of college students hanging out after class, a family enjoying weekend dinner, or a professional grabbing a quick lunch, FRIED KING provides a “king-sized” experience for everyone.

Why FRIED KING Stands Out

1. Indian Soul, Global Style – It captures the international fried chicken appeal but makes it truly Indian.
2. Affordability – Unlike many international chains, FRIED KING keeps prices accessible.
3. Variety – Extensive menu beyond chicken; strong vegetarian options too.
4. Desi Flavors – Spicy marinades and masala blends tailored for Indian taste buds.
5. Scalability – Franchise-ready with strong operational systems.

The Franchise Model: Opportunities to Rule Together

The backbone of FRIED KING’s growth is its franchise business model. Designed for flexibility, it caters to investors across different scales.

1. Kiosk Model

• Space: 100–150 sq. ft.
• Focus: Takeaway & delivery
• Menu: Limited fried items, burgers, and beverages
• Best for: Malls, stations, campuses

2. Quick-Service Outlet

• Space: 300–500 sq. ft.
• Dine-in + takeaway model
• Menu: Full menu including sides & beverages
• Best for: High-street areas, commercial hubs

3. Premium Dine-in Model

• Space: 800–1200 sq. ft.
• Full-service dine-in with extended menu
• Ambience: Family-friendly, café-style interiors
• Best for: Metro cities, malls, international markets

4. Cloud Kitchen

• Space: 150–250 sq. ft.
• Delivery-focused model
• Best for: Food delivery app-driven demand

Franchise Support System

FRIED KING is deeply invested in the success of its franchise partners.

• Site Selection Assistance
• Outlet Setup & Interior Design
• Staff Training Programs
• Centralized Supply Chain for Ingredients
• Digital & Local Marketing Support
• Menu Innovation & Seasonal Additions
• Operational Audits & Business Mentorship

With this handholding, even first-time entrepreneurs can run a profitable outlet with confidence.

Financial Edge for Franchisees

Food businesses, especially fast food, thrive on high demand and quick turnover. FRIED KING ensures a low-investment, high-return model.

• Low Raw Material Costs (flour, spices, potatoes, chicken—easy to source)
• High Margins on fried items & beverages
• Affordable Pricing ensures high volumes
• Fast ROI – Many outlets break even within 12–18 months

For franchise partners, this means an attractive investment with sustainable returns

Target Audience

• Youth & Students – Pocket-friendly meals & hangouts
• Families – Dinner outings and weekend treats
• Office Goers – Quick lunches & evening snacks
• Travelers – Highway & transit outlets for fast meals
• Global Market – NRIs & international audiences curious about Indian-style fried fast food

Brand Expansion & Growth Potential

FRIED KING has already gained traction in Indian metros and Tier-2 cities. With its affordability, desi flavors, and crispy USP, the brand is positioned for rapid growth.

Domestic Expansion:

• Tier-1: Competing with KFC, Burger King, and McDonald’s.
• Tier-2 & 3: Capturing aspirational consumers who want “branded street food.”

International Expansion:

• Middle East: Large appetite for fried fast food and Indian flavors.
• UK, USA, Canada: Indian diaspora and global fried chicken fans.
• Southeast Asia: Fast-food culture booming in urban cities.

Marketing & Branding Strategy

FRIED KING markets itself as the “Crispy Crown of India.”

• Social Media Buzz – Instagram reels showcasing crunch shots of fried chicken.
• Local Campaigns – “Crown Yourself with Crispy Deals.”
• Festive Specials – Spicy fried items during festivals like Diwali or Eid.
• Youth Connect – College tie-ups, contests, loyalty cards.
• Family Focus – Value meals and weekend combos.

The marketing strategy ensures brand recall and emotional connect.

Sustainability & Responsibility

FRIED KING is committed to building not just a profitable brand, but a responsible one:

• Eco-friendly packaging (biodegradable trays, straws, and bags).
• Reduced food wastage with smart kitchen management.
• Supporting local poultry and farmers for raw materials.

This ensures the brand aligns with modern consumer values while staying cost-effective.

Mission & Vision

Mission: To serve crispy, flavorful, and affordable fried food that combines Indian tastes with international fast-food appeal.

Vision: To make FRIED KING the leading Indian fried fast-food chain globally, recognized as the home of the crunchiest fried chicken and burgers.

The Crown of Crispy Dreams

FRIED KING is more than just another fast-food chain. It is a celebration of crunch, flavor, and accessibility. By blending the global appeal of fried chicken with the richness of Indian spices and affordability, the brand has carved a niche for itself in the competitive QSR market.

For customers, it’s the place where every bite feels royal. For entrepreneurs, it’s a golden business crown waiting to be worn. With its robust franchise model, strong brand identity, and ambitious expansion plans, FRIED KING is set to rule the fried fast-food kingdom—not just in India, but worldwide.