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Curelo: Revolutionizing Lab Sample Collection in India

Curelo is an innovative cloud-based platform that aims to streamline the lab sample collection process in India. As an aggregator, Curelo bridges the gap between patients, diagnostic labs, and phlebotomists. The platform handles the entire supply chain from the collection of blood and other samples to the dispatch of reports, ensuring a seamless experience for both patients and labs. With overburdened labs and logistical challenges in sample collection, Curelo offers a solution that is time-efficient, convenient, and affordable for all parties involved.

The Problem Curelo Solves

The lab sample collection process in India has traditionally been fragmented and unorganized. Patients often face numerous obstacles in booking tests and arranging for sample collection. The typical process requires users to manually collect lab contact information, schedule appointments, and face delays in both sample collection and report delivery. Many labs lack the necessary manpower or infrastructure to offer home collection services or meet time-bound deadlines. As a result, patients either end up waiting in long queues at labs, exposed to potential health risks, or receive delayed test results at a higher cost.

Moreover, with the growing number of nuclear families and professionals, especially the elderly who may have mobility issues, and working individuals with tight schedules, the current system is increasingly insufficient to meet their needs. Additionally, many diagnostic labs have the capability to analyze samples but are unable to collect them due to a lack of manpower, operating at less than full capacity.

How Curelo Solves the Problem

Curelo provides an integrated solution to these challenges by optimizing the three stages of the sample collection process:

• Pre-Analytical Stage: Curelo offers a convenient platform for patients to book sample collections at a time and location that suits their schedule. Phlebotomists are dispatched for timely, efficient sample collection, whether at a patient's home or workplace.
• Analytical Stage: The diagnostic lab performs the analysis of the samples and generates the test reports.
• Post-Analytical Stage: Curelo ensures the timely and accurate delivery of reports, both in hard and soft copy formats, to the patients.

By taking care of the sample collection and report dispatch logistics, Curelo allows labs to focus on the analysis and in-house operations, eliminating the need for them to manage collection tasks. Patients, on the other hand, benefit from reliable, time-bound services that reduce the hassle of visiting labs or waiting for delayed results.

Curelo also aids senior citizens and professionals by allowing them to book tests from anywhere and have samples collected at their convenience. The platform integrates live GPS tracking for phlebotomists, providing real-time visibility for both labs and patients.

Revenue Streams

Curelo operates on five key revenue streams:

• Commissions: Curelo charges a commission on each lab test booked via the platform.
• Standard Collection Service: The company earns a fee for handling sample collection services.
• In-App Ads: Advertising for labs and other medical services is displayed within the Curelo app and website.
• Premium Listings: Labs can pay to be featured or promoted within the platform for better visibility.
• Subscriptions: Patients requiring regular tests can subscribe for a set fee, gaining access to convenient services.

Franchise Opportunity

Curelo also offers a franchise model for entrepreneurs looking to invest in the healthcare space. The key details of the franchise opportunity are:

• Investment: Rs. 50 Lakh to 1 Crore
• Franchise Fee: Rs. 500,000
• Royalty Fee: 15% of revenue
• Return on Investment: 40%
• Payback Period: 1-2 years

This model offers a lucrative opportunity for individuals seeking to tap into the growing healthcare market, providing necessary services with significant potential for expansion and profitability.

Curelo is transforming the diagnostic landscape in India by making the sample collection process more organized, accessible, and efficient for both patients and labs.