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Cup Time: From the Heart of Your Business Doorstep
In a world that runs on caffeine and comfort, a cup of tea or coffee is no longer just a beverage—it’s a ritual, a pause, a moment of calm or energy in a bustling day. And in the heart of Tamil Nadu’s historic city of Madurai, a small idea steeped in tradition gave birth to Cup Time, a business built on the belief that authentic beverages can connect people, uplift spirits, and power productivity. What started as a humble local service is now becoming a brewing movement—reaching teams, companies, and industries with warmth, reliability, and the unmistakable taste of Madurai.
Our Story Begins
breathes culture, heritage, and hospitality. From its ancient temples to its buzzing street corners, one thing unites its people: a love for strong, aromatic, and soul-soothing beverages. Be it sukku coffee, filter kaapi, masala tea, or a simple cup of frothy milk tea—the people of have mastered the art of brewing. And Cup Time emerged from this very cultural landscape, combining age-old recipes with modern-day needs. Founded by a team of passionate locals who grew up around the aroma of freshly ground spices and brewed decoctions, Cup Time was never just a business idea—it was a mission. A mission to bring traditional, fresh, and high-quality beverages to workplaces and teams, exactly when they need it most—Morning and Evening.
The Two-Times-a-Day Promise
Unlike cafes or vending machines that run all day, Cup Time is purpose-built around the rhythms of the workday. Our unique twice-a-day delivery model—morning and evening—caters specifically to the natural breaks in any professional setting. Morning Delivery fuels productivity and sets a positive tone for the day. It’s that first warm cup that clears the mind, helps conversations flow, and gets the brain into gear. Evening Delivery provides a much-needed pause, rejuvenating tired teams, lifting moods, and offering a chance to reset before wrapping up tasks or moving into meetings. This twice-a-day model isn't just about delivery timing—it's about delivering freshness at the right moment. Every cup from Cup Time is brewed to order, transported in temperature-controlled flasks, and reaches your location piping hot, fragrant, and ready to serve.
Brewed the Way
At Cup Time, authenticity is our secret ingredient. We believe great beverages can’t be rushed, and real flavor comes from tradition, technique, and time-honored methods. That’s why every beverage we serve is brewed the way—bold, strong, and full of character. Our beverages include Filter Coffee Made from premium roasted beans ground to perfection, blended with chicory, and slowly brewed using traditional South Indian filter techniques. Served with just the right amount of thick, boiled milk and sugar. Masala Chai A blend of strong black tea leaves and hand-pounded spices like ginger, cardamom, cloves, and cinnamon, simmered to extract deep, invigorating flavors. Sukku Kaapi (Dry Ginger Coffee) A heritage drink of Madurai, made from dry ginger, black pepper, coriander seeds, and jaggery. A natural immunity booster and a soothing drink for the soul. Lemon Tea / Green Tea: For health-conscious teams, we offer light, refreshing teas made with fresh lemon juice, a hint of honey, or infused with tulsi and mint. Badam Milk A rich, slightly sweetened almond milk drink with a sprinkle of saffron and crushed pistachios—perfect for cooler evenings or a festive treat. Each drink is brewed in small batches, not mass-produced, ensuring the taste and quality are never compromised. We don’t use artificial flavors or pre-made syrups. Instead, we rely on fresh ingredients, locally sourced milk, handpicked spices, and real brewing techniques to make every cup a celebration of authenticity.
Cup Time for All Industries
We’re proud to serve a diverse range of industries—from IT firms to manufacturing units, hospitals to educational institutions, banks to startups, and even co-working spaces. Wherever teams come together and strive for excellence, Cup Time is there to provide them with a warm break. Our beverage solutions are especially tailored for Corporate Offices Providing that mid-meeting fuel or the morning kickstart that boosts productivity. Factories & Warehouses: Offering comfort and refreshment to workers during demanding physical shifts. Hospitals & Clinic Supporting doctors, nurses, and staff with hygienic, immune-boosting drinks during long hours. Educational Institutes: Catering to students and staff who need fresh, budget-friendly beverages without leaving campus. Events & Conferences Ensuring guests and attendees enjoy consistently fresh beverages without long queues or DIY setups. We work closely with HR teams, admin staff, and facility managers to ensure seamless delivery, appropriate serving quantities, and consistent quality.
The Delivery Experience
Our delivery system is designed for reliability, hygiene, and convenience Fixed Timings: Morning and evening slots to match tea breaks. Insulated Containers: We use premium thermos flasks that preserve temperature for hours without affecting taste. Contactless Delivery Options: For offices with strict safety protocols. Waste-Free Serving: Reusable flasks and biodegradable cups minimize waste. We also provide options for subscription models, daily orders, or special event bookings, making Cup Time as flexible as it is reliable.
Why Cup Time?
There are dozens of beverage providers and vending solutions, so what makes Cup Time stand apart? It's our blend of tradition, timing, taste, and trust.
Authenticity
Every beverage reflects Madurai’s rich culinary culture. No shortcuts. No synthetic mixes. Just real, soulful drinks.
Freshness
Unlike vending machines or powdered premixes, every cup from Cup Time is brewed fresh, not pre-packed or stored.
Consistency
We deliver twice a day, every day, without fail. Your team knows when and what to expect.
Affordability
Premium taste, reasonable prices. Our pricing models are designed to be budget-friendly even for daily consumption.
Scalability
Whether it’s a 20-person team or a 2000-employee facility, we scale our services to meet your needs without compromising quality.
Customizability
Want sugar-free options? Milk variations? Extra strong brew? We take customization requests seriously.
Beyond Beverages: Building Culture, One Cup at a Time
At Cup Time, we understand that a beverage is more than a drink—it’s a moment of connection. It's the five-minute break when colleagues become friends. It's the shared laugh in the pantry. It’s the brief pause that helps big ideas brew. We believe our service doesn't just refresh people—it builds workplace culture. We’ve seen how a simple tea break becomes a creative brainstorming session, how a hot cup of sukku kaapi can ease stress, and how a consistent, thoughtful service makes employees feel cared for.
The People Behind Cup Time
What truly drives our growth is our people. From the brewers in our central kitchens who start their day at dawn, to the delivery partners who battle traffic to bring warmth to your doorstep, everyone at Cup Time shares a common mission: to deliver joy, one cup at a time. Our teams are trained in hygiene practices, customer service, and product knowledge. We conduct regular feedback surveys to constantly improve our offerings. Our founders are often personally involved in training and quality checks—because to us, every cup matters.
Sustainability and Local Support
We believe in running a business that supports local farmers and protects the environment. Our milk is sourced from nearby dairies, our spices from regional markets, and our tea and coffee from Indian estates. By sourcing locally, we not only guarantee freshness but also support small-scale growers and suppliers. Our packaging is being continuously upgraded to use more eco-friendly materials. We're working toward zero-plastic delivery models and encourage partner offices to participate in sustainability programs, such as reusing containers and reducing single-use cups.
The Road Ahead: Brewing Bigger Dreams
Cup Time may have started in Madurai, but our dreams are not bound by geography. With increasing demand and overwhelmingly positive feedback, we're already expanding into neighboring districts and planning to serve multiple cities across Tamil Nadu and beyond. Future plans include App-Based Ordering & Tracking For easier ordering and real-time delivery updates. Smart Flasks Technology-integrated flasks that preserve temperature and alert for refills. Retail Packs: Ready-to-brew Madurai-style blends for home or travel use. Corporate Gifting Curated gift boxes with traditional beverage mixes and accessories. Our mission is to be the go-to beverage partner for businesses across India, combining heritage with modern convenience. In a noisy world full of choices, Cup Time stands quietly confident, driven by authenticity, precision, and love for what we do. From the **first aroma in the morning.
Operations Commenced On 2020
Franchise Commenced On 2023
Investment INR 20lakh - 30lakh
Franchise/Brand Fee INR 000
Royalty/Commission 6 %
Exclusive territorial rights to a unit franchisee Yes
Anticipated percentage return on investment 40 %
Likely pay back period of capital for a Unit Franchise 1-2 Years
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu, Ladakh
Type of property required for this franchise opportunity Commercial
Floor area requirement 250 - 500 Sq.ft
Franchisee training location Head Office
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 10 Years
Is the term renewable? Yes
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