About Us:
The basic concept of E commerce is “you should be offering what is not available in the retail market and to avail product in low price which are available in retail market”. With the growing popularity of satellite and cable television in the late 1990s, changes in lifestyle and a general improvement in the standard of living, E commerce picked up momentum. By 2001, the total E commerce network business in the world amounted to over $ 5 billion. But in developing country like India it took almost 20-25 yrs for E commerce industry to establish strong footholds as we know in early 1990’s the purchasing power in our country was very low and touch and feel factor was very prevalent. But today changing lifestyle of Indians, increasing women employment, rising disposable income, nuclear families, effective payment systems and diversion towards western culture has resulted in vast opportunities for E commerce companies and has increased their market potential. Today the teleshopping & E commerce market in the INDIA was valued at around 2200 crore which is believed to double in next five years. In contrast to conventional and modern retail, today consumers often order for products or services after watching its demo on TV. These demos generally flash toll free lines to enable consumers to place their order, while offering easy payment options. Developing technology and increased use of internet has become boon for E commerce industry as today with the increase in computer literacy worldwide has resulted even an uneducated person being able to place the order. Tele- commerce comprises both dedicated television channels and slots on channels of different genres spanning entertainment, news etc. It is estimated that of the total 220 million households in India, 130 million have cable or direct to home (DTH) TV connection. The dedicated home shopping channels account for about Rs 700 crore of the total chunk of Rs 2,200 crore. It has become preferred medium of shopping for those who have very busy schedule at work and are tied up fulfilling their work as well as family responsibilities. Teleshopping companies offer wide variety of products at competitive prices Today the E commerce market in the INDIA was valued at around 2200 crore which is believed to double in next five years. In contrast to conventional and modern retail, today consumers often order for products or services after watching its demo on TV. These demos generally flash toll free lines to enable consumers to place their order, while offering easy payment options. Developing technology and increased use of internet has become boon for teleshopping industry as today with the increase in computer literacy worldwide has resulted even an uneducated person being able to place the order. Tele- commerce comprises both dedicated television channels and slots on channels of different genres spanning entertainment, news etc. It is estimated that of the total 220 million households in India, 130 million have cable or direct to home (DTH) TV connection. The dedicated home shopping channels account for about Rs 700 crore of the total chunk of Rs 2,200 crore. It has become preferred medium of shopping for those who have very busy schedule at work and are tied up fulfilling their work as well as family responsibilities. Teleshopping companies offer wide variety of products at competitive prices
Operations Commenced On 2018
Franchise Commenced On 2018
Investment INR 50000 - 2lakh
Franchise/Brand Fee INR 200000
Royalty/Commission 20 %
Anticipated percentage return on investment 20 %
Likely pay back period of capital for a Unit Franchise 1-5 Months
Haryana, Himachal Pradesh, Jammu and Kashmir, Delhi, Punjab, Uttaranchal, Uttar Pradesh
- NA -
Assam, Odisha, West Bengal
Goa, Gujarat, Maharashtra, Rajasthan
Bihar, Chhattisgarh, Jharkhand, Madhya Pradesh
Chandigarh, Daman and Diu
Type of property required for this franchise opportunity Domestic
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? Lifetime
Is the term renewable? Yes
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