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Boocane is a pioneering startup, recognized by the Department for Promotion of Industry and Internal Trade (DPIIT) under the Government of India’s flagship ‘Startup India’ initiative. The company was founded with a strong vision to merge the beauty of traditional craftsmanship with innovative, eco-friendly materials, and to address the growing demand for sustainable furniture products. With a commitment to sustainability, innovation, and excellence, Boocane has set out to redefine the future of furniture manufacturing in India and across the globe.
Our journey began with a mission to create high-quality, eco-conscious furniture that blends the charm of natural bamboo and cane with cutting-edge design and technology. Today, Boocane is one of the leading names in the laminated bamboo and cane furniture industry, known for offering products that not only enhance the aesthetic value of spaces but also contribute to a greener, more sustainable world.
Boocane’s operations are strategically located in Assam, a region rich in bamboo and cane resources. We have set up our own manufacturing unit at Dolabari Industrial Area in Tezpur, Assam, a place that allows us to leverage the abundant natural resources available in the region. The unit is equipped with state-of-the-art machinery and technology to facilitate the production of high-quality furniture, ensuring precision and durability in every product.
Additionally, we have established a dedicated setup in Guwahati, Assam, where we focus on the final finishing, upholstery, and polishing of our products. This setup enables us to ensure that each piece of furniture meets the highest standards of quality and craftsmanship before it reaches our customers.
With a strong foundation in place, Boocane is well-equipped to scale operations and expand its presence across India and internationally. Our investment in advanced manufacturing technologies and skilled craftsmanship reflects our commitment to producing world-class products that align with global design trends while remaining deeply rooted in sustainability.
Boocane is proud to lead the way in innovation within the laminated bamboo and cane furniture industry. We believe that bamboo and cane are not only beautiful and functional materials but also essential in addressing the pressing global challenges of sustainability and climate change. These materials are renewable, environmentally friendly, and can be sourced sustainably, making them ideal choices for the eco-conscious consumer.
While bamboo and cane have long been used in furniture making, Boocane’s innovation lies in our unique approach to integrating modern technology with traditional materials. We have developed an advanced manufacturing process that enhances the natural properties of bamboo and cane, making them stronger, more durable, and better suited for contemporary furniture designs.
Our team of designers and engineers has created a range of products that blend minimalist design with functionality. The result is a collection of beautifully crafted furniture that not only serves practical purposes but also adds a touch of elegance and sophistication to any space.
At Boocane, we understand that quality is paramount in the furniture industry. To ensure that our products meet the highest international standards, we use only the best materials and finishes. We source adhesives, stains, and polishes from leading European brands, which conform to European standard norms. This guarantees that our products are not only aesthetically pleasing but also long-lasting and safe for use.
Our products are meticulously crafted to avoid the use of harmful materials. Notably, we do not use iron nails or any other metal fasteners in the manufacturing process, ensuring that the furniture remains free from rust and corrosion over time. The absence of iron nails also reduces the environmental footprint of our production process, further supporting our commitment to sustainability.
Boocane’s furniture products are designed to stand the test of time. Each piece undergoes rigorous quality control checks to ensure that it meets the durability and functionality standards our customers expect. Our commitment to quality is evident in every product we create, from the initial design stage to the final finishing touches.
One of the core values that set Boocane apart is our deep commitment to environmental sustainability. Bamboo and cane are inherently sustainable resources. They grow quickly, require minimal maintenance, and are biodegradable, making them ideal for producing eco-friendly furniture. However, we realized that simply using bamboo and cane was not enough to create truly sustainable products. The entire manufacturing process needed to be environmentally responsible.
As a result, we have developed an innovative approach to manufacturing that minimizes waste and ensures that every step of the process is as eco-friendly as possible. From using water-based adhesives to selecting non-toxic stains and polishes, we have worked hard to eliminate harmful chemicals and materials from our production line.
Additionally, we have designed our products to have smooth, minimalist surfaces that reduce the possibility of dust accumulation, making them easier to clean and maintain. This focus on functionality, aesthetics, and environmental impact ensures that Boocane’s furniture is not only good for the planet but also easy to care for, adding value to the lives of our customers.
In line with our growing brand presence, Boocane recently opened its own studio-cum-showroom in Guwahati. This showroom serves as both a retail space and an experiential center where customers can explore our wide range of furniture products up close. The showroom provides an immersive experience, allowing customers to interact with the furniture, see the quality firsthand, and receive personalized assistance from our knowledgeable team.
The showroom also serves as a hub for design inspiration, where visitors can get a sense of how our furniture can transform various spaces, from homes and offices to cafes and hotels. We take pride in offering a unique shopping experience that focuses not only on selling furniture but also on educating customers about the sustainable and eco-friendly aspects of our products.
Boocane is poised for significant growth in the coming years. We have developed comprehensive scale-up plans to meet the increasing demand for our products, and our franchisee appointment strategy is a key component of this expansion. As part of our growth strategy, we are opening up franchise opportunities for entrepreneurs and investors who share our vision for sustainability and quality in furniture manufacturing.
We believe that franchising will enable us to bring Boocane’s innovative products to a wider audience, while also empowering local entrepreneurs to be a part of our success. Our franchise partners will benefit from our proven business model, high-quality products, and the growing demand for eco-friendly, bamboo-based furniture.
Boocane has received financial support from the Union Bank of India, which has helped us expand our manufacturing facilities and strengthen our operational capabilities. This financial backing is a testament to the confidence that financial institutions have in Boocane’s business model and growth potential.
One of the directors of the company is a successful entrepreneur who runs a Rs. 100 crore turnover software services company in Guwahati. This leadership experience brings a wealth of business acumen and operational expertise to Boocane, ensuring that we are well-positioned to scale and adapt to market changes in the competitive furniture industry.
Boocane’s vision is to become a global leader in the production of eco-friendly, laminated bamboo and cane furniture. By continuously innovating our designs and refining our manufacturing processes, we aim to set new standards of quality, sustainability, and craftsmanship. We are committed to producing products that not only look good but also contribute to a healthier planet for future generations.
Our focus on sustainable growth, high-quality materials, and cutting-edge design is what sets us apart in the furniture industry. With the support of our dedicated team, partners, and customers, we are confident that Boocane will continue to grow and make a significant impact in the world of eco-friendly furniture.
Operations Commenced On 2018
Franchise Commenced On 2019
Investment INR 10000 - 50000
Franchise/Brand Fee INR 10000
Royalty/Commission 15 %
Anticipated percentage return on investment 30 %
Likely pay back period of capital for a Unit Franchise 1-2 Years
Other investment requirements 4.00 lakh
Haryana, Himachal Pradesh, Punjab, Uttaranchal, Uttar Pradesh
Andhra Pradesh, Tamil Nadu, Telangana
Odisha
Goa, Gujarat, Maharashtra, Rajasthan
Bihar, Chhattisgarh, Jharkhand, Madhya Pradesh
Chandigarh, Pondicherry
Type of property required for this franchise opportunity Domestic
Floor area requirement 600 - 1000 Sq.ft
Preferred location of unit franchise outlet Posh locality
Franchisee training location at franchisee location
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
How long is the franchise term for? Lifetime
Is the term renewable? Yes
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