Business Categories
Tea And Coffee Chain

Assam Tea Mart Franchise Cost – How to get, Contact, Apply, Fee

Assam Tea Mart Franchise Cost – How to get, Contact, Apply, Fee

Area Req
100 - 500 Sq.ft
Investment Range
INR 2 Lakh - 5 Lakh
No. Of Franchise Outlets
10-20

About brand - Assam Tea Mart

Assam Tea Mart: Bringing the Authentic Taste of Assam to Every Cup

Tea is more than just a beverage in India—it is a cultural heritage, a ritual that brings people together, and an embodiment of warmth and comfort. Among the vast landscapes of tea-producing regions, Assam stands unparalleled, known worldwide for its rich, robust, and malty flavors. Inspired by this heritage, Assam Tea Mart was founded with a simple yet profound mission: to bring the authentic taste of Assam tea from villages to cities.

What began as an idea fueled by a love for Assam’s tea culture has grown into a trusted brand, celebrated by tea enthusiasts and everyday consumers alike. Today, Assam Tea Mart is more than just a tea brand; it is a platform where tradition seamlessly meets modern lifestyle, where every cup tells a story, and every sip evokes the richness of Assam’s tea plantations.

Our Vision: Tradition Meets Modern Café Culture

Assam Tea Mart envisions a future where the authentic taste of Assam tea becomes a household experience across India and beyond. Our vision is not limited to the product alone—it encompasses the entire tea-drinking experience:

  • Blending Tradition with Modern Lifestyle: We aim to create spaces that reflect Assam’s tea heritage while embracing the café culture loved by today’s generation.
  • Warm, Social Spaces: Every Assam Tea Mart outlet is designed to be a welcoming environment where people connect, relax, and celebrate togetherness.
  • Global Recognition: We aspire to establish Assam Tea Mart as a trusted, globally recognized brand synonymous with authentic Assam tea.

By integrating tradition, hospitality, and modern café culture, Assam Tea Mart is redefining how tea is perceived, consumed, and celebrated.

Our Mission: Serving Authenticity in Every Cup

At the heart of Assam Tea Mart lies a commitment to authenticity, quality, and connection. Our mission is multi-faceted:

  1. Deliver Authentic Quality: Every cup of tea served at Assam Tea Mart reflects the original flavors and aromas of Assam tea, ensuring that customers experience true authenticity.
  2. Empower Entrepreneurs: Through simple and scalable franchise models—from tea stores to full-fledged cafés—we provide opportunities for entrepreneurs to be part of a growing, trusted brand.
  3. Blend Tradition with Innovation: While staying rooted in Assam’s tea culture, we continuously explore innovative products, brewing techniques, and café experiences to engage modern consumers.
  4. Create Memorable Experiences: Beyond a beverage, Assam Tea Mart aims to offer spaces where comfort, connection, and memorable moments converge, making tea time a celebration.

Our mission ensures that Assam Tea Mart is not just a brand, but a lifestyle, fostering an appreciation for heritage while embracing contemporary preferences.

The Story of Assam Tea Mart

The journey of Assam Tea Mart is a story of passion, dedication, and vision:

  • Humble Beginnings: Inspired by the rich tea gardens of Assam, the brand began with a simple idea: to make authentic Assam tea accessible to urban consumers.
  • Growing Trust: By prioritizing quality, freshness, and authenticity, Assam Tea Mart quickly built a strong customer base that values the heritage of Assam tea.
  • Bridging Rural and Urban: We source tea directly from small villages and plantations, empowering farmers while introducing the richness of Assam’s tea to city consumers.
  • Café Evolution: Recognizing the café culture’s growing appeal, Assam Tea Mart evolved to offer modern tea cafés, combining tradition with contemporary design, comfort, and social engagement.

This story reflects a dedication to excellence, a respect for Assam’s tea culture, and a vision to create a nationally recognized brand that resonates with tea lovers everywhere.

Our Products: Authenticity in Every Sip

Assam Tea Mart offers a diverse range of tea products and experiences designed to cater to different tastes and preferences:

  1. Classic Assam Tea
  • Pure Assam Black Tea: Rich, malty, and full-bodied, perfect for traditional tea lovers.
  • Specialty Blends: Unique blends that maintain the integrity of Assam tea while offering subtle variations in flavor.
  1. Modern Tea Innovations
  • Tea Lattes and Infusions: Combining Assam tea with milk, spices, and natural flavors for a modern café experience.
  • Iced and Cold Brews: Refreshing, chilled tea beverages for contemporary tastes and hot climates.
  1. Packaged Tea for Home Use
  • Loose Leaf Tea and Tea Bags: Bringing Assam Tea Mart’s signature taste directly to households.
  • Gift Packs: Elegant packaging that makes Assam tea an ideal gift, promoting the culture and heritage of the region.
  1. Complementary Offerings
  • Light snacks, sandwiches, and baked goods designed to enhance the tea experience.
  • Seasonal specials and limited editions to keep offerings fresh, exciting, and innovative.

Every product reflects careful sourcing, precise brewing, and a dedication to authenticity, ensuring that every customer experiences the true essence of Assam tea.

Sourcing Excellence: From Villages to Cities

The hallmark of Assam Tea Mart is its commitment to authenticity and quality. We achieve this by directly sourcing tea leaves from Assam’s villages and plantations:

  • Supporting Farmers: By procuring tea directly from local producers, Assam Tea Mart ensures fair prices and sustainable livelihoods for tea farmers.
  • Maintaining Authenticity: Direct sourcing preserves the natural flavor, aroma, and quality of Assam tea, which industrial supply chains often compromise.
  • Sustainable Practices: Our sourcing methods emphasize eco-friendly cultivation, minimal processing, and ethical trade practices.

This approach ensures that every cup served not only tastes authentic but also supports Assam’s tea-growing communities.

Franchise Model: Growing Together

Assam Tea Mart’s franchise model is designed to empower entrepreneurs while expanding the brand:

Why Franchise with Assam Tea Mart?

  1. Proven Business Model: A scalable, simple franchise system suitable for tea stores, kiosks, or cafés.
  2. Brand Recognition: Leverage a trusted and growing brand with loyal customers and strong market presence.
  3. Training and Support: Comprehensive training in operations, service, and product quality to ensure consistent customer experiences.
  4. Marketing Assistance: Brand marketing, local promotions, and digital campaigns to drive footfall and visibility.
  5. Innovative Menu Guidance: Regular updates on new products, blends, and beverage innovations to attract modern consumers.

By offering franchise opportunities, Assam Tea Mart creates a win-win partnership: entrepreneurs gain a profitable business, and the brand expands its footprint while maintaining quality and authenticity.

Café Experience: Blending Tradition with Lifestyle

Assam Tea Mart cafés are designed to bridge heritage with modernity, offering more than just tea:

  • Inviting Ambience: Warm interiors, comfortable seating, and subtle décor reflecting Assam’s culture.
  • Community Spaces: Cafés designed to host casual meetings, social gatherings, and celebrations.
  • Interactive Experiences: Tea-tasting sessions, brewing workshops, and cultural events to educate and engage customers.
  • Modern Convenience: Wi-Fi-enabled spaces, quick service, and takeaway options catering to today’s fast-paced lifestyles.

The café concept transforms Assam Tea Mart from a tea brand to a lifestyle experience, appealing to both traditional tea lovers and modern café enthusiasts.

Customer Experience: More Than Just Tea

At Assam Tea Mart, every customer experience is carefully curated:

  • Personalized Service: Attentive staff trained to offer recommendations and ensure satisfaction.
  • Memorable Moments: From solo tea breaks to group gatherings, the goal is to create lasting memories.
  • Educational Engagement: Sharing the story of Assam tea, its origins, and brewing tips to enrich the tea experience.
  • Loyalty Programs: Rewarding repeat customers and encouraging a strong sense of brand community.

We believe that Assam Tea Mart is not just a brand—it is a destination where connections are made over tea.

Vision for the Future

Assam Tea Mart is poised for rapid expansion and sustained growth:

  • National Presence: Establishing tea stores and cafés across major Indian cities.
  • International Expansion: Introducing Assam tea culture to global markets through franchise and retail models.
  • Innovation in Beverages: Constantly exploring new tea blends, infusions, and beverages to engage diverse palates.
  • Digital Integration: Leveraging online ordering, delivery platforms, and social media to enhance customer convenience.
  • Community and Sustainability: Continuing to empower tea farmers and promote sustainable practices in every step of the supply chain.

Our future is guided by a commitment to quality, authenticity, and customer delight, ensuring that Assam Tea Mart remains a household name and a trusted brand.

Assam Tea Mart—A Legacy in Every Cup

Assam Tea Mart is more than just a tea brand; it is a celebration of Assam’s rich tea heritage, brought to life in modern cafés, tea stores, and homes across India. From humble beginnings to a trusted, growing brand, Assam Tea Mart has consistently delivered:

  • Authentic Assam Tea: Directly sourced from villages, preserving taste, aroma, and tradition.
  • Innovative Café Experiences: Blending heritage with modern lifestyle, appealing to today’s generation.
  • Empowering Entrepreneurs: Scalable franchise opportunities for growth and partnership.
  • Memorable Customer Experiences: Spaces where tea becomes a medium for connection, celebration, and comfort.

With every cup served, Assam Tea Mart tells a story of authenticity, quality, and care, making every tea-drinking moment memorable, meaningful, and enjoyable.

Assam Tea Mart Franchise Cost & Investment

Commenced Operations

Operations Commenced On 2019

Franchise Commenced On 2023

Franchise Details
Units

Investment INR 2lakh - 5lakh

Franchise/Brand Fee INR 000

Details

Exclusive territorial rights to a unit franchisee Yes

Anticipated percentage return on investment 40 %

Likely pay back period of capital for a Unit Franchise 1-2 Years

Assam Tea Mart Expansion Plans

North

Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh

South

Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana

East

Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha

West

Gujarat, Rajasthan, Maharashtra, Goa

Central

Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand

Union Territories

Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu, Ladakh

 

Tags: Food And Beverage Business Franchise in Delhi   |   Food And Beverage Business Franchise in Haryana   |   Food And Beverage Business Franchise in Himachal Pradesh   |   Food And Beverage Business Franchise in Jammu and Kashmir   |   Food And Beverage Business Franchise in Punjab   |   Show more...

Assam Tea Mart Franchise Requirements

Type of property required for this franchise opportunity Domestic

Floor area requirement 100 - 500 Sq.ft

Assam Tea Mart Franchise Training

Franchisee training location Head Office

Is field assistance available for franchisee ? Yes

Expert guidance from Head Office to franchisee in opening the franchise Yes

Current IT systems will be included in the franchise Yes

Assam Tea Mart Franchise Agreement Details

Do you have a standard franchise agreement? Yes

How long is the franchise term for? Lifetime

Is the term renewable? Yes

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How to get Assam Tea Mart Franchise

Franchise India stands as a premier platform offering a wide spectrum of franchise opportunities across diverse industries. Embarking on your entrepreneurial journey through a franchise presents a promising venture. To get information about Assam Tea Mart franchise, you can fill up the application form provided on the website and get all the details viz. Assam Tea Mart franchise fee, Assam Tea Mart franchise cost, Assam Tea Mart apply process and more.

Interested in Assam Tea Mart Franchise? Apply here

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