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Ashwini Amruttulya is one of passion, determination, and a love for tea that began during Atul Sir’s college days. It all started with a simple idea—opening a tea stall near his college. What began as a modest venture soon turned into a beloved tradition as teachers, students, and locals fell in love with the unique taste of his chai. The overwhelming support and affection for his tea inspired Atul Sir to take his vision further, leading to the opening of Ashwini Amruttulya’s first Tea Room From this humble beginning, Ashwini Amruttulya embarked on an incredible journey of growth and success.
A Journey Rooted in Flavor and Connection
Ashwini Amruttulya, under the umbrella of AKP Food & Beverages Pvt. Ltd., has created a strong and enduring bond with its customers. The unique, heavenly taste of our chai has turned casual visitors into loyal patrons, many of whom describe it as an experience they crave daily. We are grateful for the overwhelming love and support our customers have shown, which has helped us grow from a single tea stall to a nationally recognized brand.
Today, Ashwini Amruttulya proudly operates over 450 outlets across India, welcoming more than 9,000 customers daily. Our mission is clear: to bring the joy of our signature "Amrutt Chai" to chai lovers throughout the nation. By building strong relationships with our customers and franchisees, we aim to create a tea culture that celebrates taste, quality, and tradition.
Vision and Mission
Our vision is to spread the love of chai across India by creating a delightful and consistent experience for our customers. We aim to expand our footprint to 500 outlets, ensuring that every corner of India has access to Ashwini Amruttulya’s unparalleled chai. By combining innovation, discipline, and a customer-first approach, we strive to make every chai lover’s day more joyful and satisfying.
The Leadership Behind the Brand
Atul Sir, the visionary behind Ashwini Amruttulya, brings a unique blend of business acumen, discipline, and creativity to the table. His hands-on approach and commitment to excellence have been instrumental in the brand’s growth. Over the last four years, Atul Sir has successfully mentored new franchise holders, sharing valuable insights and strategies to help them thrive. From developing innovative business ideas to executing them with precision, his leadership ensures that every Ashwini Amruttulya outlet upholds the brand’s reputation for quality and service.
Despite his busy schedule, Atul Sir remains deeply connected to his family. As a father, son, and husband, he values the time he spends with his loved ones, drawing inspiration and strength from these moments. His ability to balance work and personal life makes him a role model for aspiring entrepreneurs and a driving force behind the brand’s success.
The Ashwini Amruttulya Experience
Ashwini Amruttulya is more than just a tea brand; it’s a celebration of the timeless tradition of chai. Our tea rooms provide a welcoming and comfortable space where customers can unwind, connect, and savor the rich flavors of our signature Amrutt Chai. Every cup is crafted with care, using a unique blend of high-quality ingredients to ensure consistency and taste.
Our Milestones
Franchise Opportunities
Ashwini Amruttulya offers a unique and rewarding franchise model that enables entrepreneurs to join our growing family. Key features of our franchise program include:
Why Customers Love Ashwini Amruttulya
Testimonials
Priya Mehta, Nagpur: "Ashwini Amruttulya’s chai is a part of my daily routine. It’s the perfect way to start my day!"
Rahul Sharma, Franchise Owner: "The support and mentorship provided by Atul Sir have been invaluable. Joining the Ashwini Amruttulya family was the best decision I’ve made."
Future Plans
As we continue to grow, Ashwini Amruttulya is committed to:
Ashwini Amruttulya is more than just a tea brand; it’s a story of passion, perseverance, and the power of great taste. From its humble beginnings as a college tea stall to a nationwide network of outlets, the journey of Ashwini Amruttulya is a testament to the love and loyalty of its customers. With a vision to spread joy through every cup of chai, we are excited to continue this journey and create a legacy of excellence. Join us as we bring the magic of Amrutt Chai to every corner of India.
Operations Commenced On 2018
Franchise Commenced On 2018
Investment INR 2lakh - 5lakh
Franchise/Brand Fee INR 000
Exclusive territorial rights to a unit franchisee Yes
Anticipated percentage return on investment 40 %
Likely pay back period of capital for a Unit Franchise 1-2 Years
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttarakhand, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu
Type of property required for this franchise opportunity Commercial
Floor area requirement 200 - 500 Sq.ft
Franchisee training location Head Office
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? Lifetime
Is the term renewable? Yes
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