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Lingerie & Innerwear

TORANDOE INTERNATIONAL

  • Area Req
    - NA -
  • Investment Range
    Rs. 2lac - 5lac
  • Franchise Outlets
    - NA -
Business Details
ToranDoe is not just an iconic company, but is backed by a real designer. The underwear comes in street, sport, fashion, and basics-themed lines and available in a range of styles including low cut, super-low-cut, and boxer briefs. Each style is intricately designed using specialized dye treatments, printed graphics and innovative materials such as bamboo fiber, sports mesh, and patented moisture wicking cotton blends. ToranDoe is the first to introduce Anti-Muffin Top Elastic in underwear designs, to reduce the appearance of love handles, and Flashback - Butt Lifting Technology. With Flashback one can create the illusion of having that much sought after "bubble butt" without having to waste hours in the gym as the construction of the underwear automatically lifts the buttocks making it look more firm and round. It continues to push the boundaries of underwear fashion by the release of “Almost Naked” the anatomically correct underwear for men and “Show-It” and “Shock Jock” both with front enhancing pouches. In January 2012, the company also introduced new technology. Currently in the Venture, Scorbie, and Freakz varieties, a fabric pouch is used to enhance a man's package, particularly when getting out of cold water. Since their release the new design giving a more natural shape and less restrictive feel than the earlier version. The new technology has been designed to lift and enhance a man's genitals, through the use of a fabric cup used to protrude everything out instead of just down. ToranDoe is not just about underwear, it has been producing contemporary collections of urban inspired menswear, swimwear, edgy tees, sleeveless & all kinds of casual wears and accessories since its inception in 2012. However, it was Basith's innovative designs that established the company as a force in the fashion world.

Investment Details

Commenced Operations

Operations Commenced On2011

Franchising / Distribution Commenced On2012

Franchise Details
Units

Area- NA -

Investment Rs. 2lac - 5lac

Franchise/Brand Fee - NA -

Royalty/Commission- NA -

Expansion Locations
North

Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttar Pradesh, Uttaranchal

South

Andhra Pradesh, Karnataka, Kerala, Tamil Nadu

East

Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, Odisha, Sikkim, Tripura, West Bengal

West

Goa, Gujarat, Maharashtra, Rajasthan

Central

Bihar, Chhattisgarh, Jharkhand, Madhya Pradesh

Union Territories

Chandigarh, Daman and Diu, Lakshadweep, Pondicherry

Franchise Details

Want to expandNationwide

Exclusive territorial rights to a unit franchise Yes

Performance guarantee to unit franchisee Yes

Anticipated percentage return on investment - NA -

Likely pay back period of capital for a unit franchise - NA -

Other investment requirements No

Property Details

Type of property required for this franchise opportunity - NA -

Floor area requirement - NA -

Preferred location of unit franchise outlet - NA -

Training Details

Detailed operating manuals for franchisees Yes

Franchisee training location No

Is field assistance available for franchisee? Yes

Expert guidance from Head Office to franchisee in opening the franchise Yes

Current IT systems will be included in the franchise Yes

Agreement & Term Details

Do you have a standard franchise agreement? Yes

How long is the franchise term for? 1 Year

Is the term renewable? Yes

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