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Tono Systems, owned by Tono Systems LLP, has established itself as a pioneering brand in the niche segment of Audio Video Furniture in India. The brand caters specifically to consumers who are looking for high-quality furniture designed for modern audio-visual systems, such as flat-panel TVs and high-end audio equipment. In just under three years, Tono Systems has successfully served over 10,000 customers, revolutionizing the way audio-visual systems are integrated into home environments.
Advantages of Selling with Tono Systems
Tono Systems offers a range of compelling benefits for potential partners and dealers. These advantages provide strong incentives for those looking to join the brand as sellers and tap into the growing demand for high-quality audio-video furniture. Below are the key benefits of selling with Tono Systems:
Exposure to a Large Community of Tono Systems Visitors
Tono Systems boasts a strong and consistent online presence, with over 600 visitors per day to their website. This level of traffic ensures that products are exposed to a wide and engaged audience, increasing the likelihood of conversions and sales. In addition to website traffic, Tono Systems receives around 200 customer inquiries daily through their phone channels, demonstrating the strong demand for their products. These inquiries are diverted to the dealers in the respective regions, ensuring that potential customers are directed to the right sellers.
Increased Promotions and Visibility on Allied Websites
Tono Systems takes a strategic approach to marketing by promoting its brand on affiliated websites, which increases visibility and reach. Banners and other promotional tools are used across these affiliate platforms, which directly benefits the dealers by driving more traffic and potential customers. This affiliate marketing model enables dealers to tap into a wider audience beyond just Tono Systems' direct visitors.
Effective Marketing Support
One of the key advantages of selling with Tono Systems is the robust marketing support the brand offers to its dealers. Tono Systems leverages a variety of marketing channels to increase visibility and drive sales. These include:
Tono Systems also invests significantly in Search Engine Optimization (SEO) to ensure that their products are listed at the top of search engine results pages (SERPs) on Google, Bing, Yahoo, and other search engines. This SEO strategy helps improve organic search rankings, attracting more traffic and driving additional sales.
High Margins for Dealers
Tono Systems offers some of the highest margins in the audio-video furniture business, particularly when compared to imported brands. This allows dealers to benefit from higher profitability, making it an attractive option for those looking to enter or expand in this niche market.
A Strong Market Position with a Growing Customer Base
Tono Systems has already established itself as a trusted name in the Indian market for audio-video furniture. With a growing customer base, the brand has demonstrated its ability to cater to the needs of Indian consumers who are investing in premium audio and video systems. The average transaction size for end customers ranges between 5,500 to 7,000 rupees, indicating that Tono Systems’ products are seen as valuable and worth investing in. This suggests a lucrative market opportunity for dealers and retailers, who can benefit from repeat sales and customer loyalty.
Operations Commenced On 2010
Distribution Commenced On 2010
Types of Channels | Investment (If any) | Margin / Commissions | Area Requirement |
---|---|---|---|
DSA | Rs. 2lakh - 5lakh | 30% | NIL |
Exclusive territorial rights to a channel partner Yes
Anticipated percentage return on investment 40 %
Likely pay back period of capital for a Channel Partner 1-1 Years
Other investment requirements Yes
Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttar Pradesh
Kerala, Karnataka, Tamil Nadu, Andhra Pradesh
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha
Gujarat, Rajasthan, Maharashtra, Goa
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu
Type of property required for this dealership opportunity Commercial
Floor area requirement 550 - 600 Sq.ft
Preferred location of unit dealership outlet Heart of Tier 1 cities
Do you have a standard dealership agreement? Yes
How long is the dealership term for? 5 Years
Is the term renewable? Yes
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