Hotline: 1800 102 2007
Hotline: 1800 102 2007
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Activity Centres, Day Care & Creches

The City

  • Area Req
  • Investment Range
    INR 1 Cr - 2 Cr
  • Franchise Outlets
Business Details

The City is a unique and first of its kind concept of Role & Pretend Play for kids in the age bracket of 2-8 years from Singapore. The concept focuses on kid’s entertainment coupled with Learning Through Fun in real life scenarios undertaking role-playing.A mini City is created for kids so that they can experience real life scenarios by themselves without any hassle. Within the City, young children can try out different adult roles and professions in a fun, safe environment. Creativity and imagination are promoted to positively enhance growth & development. Children can transform themselves into Cooks, Cahiers, Doctors, Nurses or Policemen, dress in the respective uniforms and outfits.

Soon after launching in 2012 as Singapore’s first interactive learning playground to offer high-quality role play in realistic environments, The City became a leader in the market attracting kids, families and schools from Singapore and overseas to its first-of-a-kind experience.


In addition to Singapore, The City has centers running successfully in Myanmar -and looking to set footprints in India, Philippines and Tokyo.

Investment Details

Commenced Operations

Operations Commenced On 2012

Franchising / Distribution Commenced On 2013

Franchise Details

Investment INR 1 Cr. - 2 Cr

Master / Multi Units

Region Wise

Investment INR 1 Cr. - 2 Cr

Expansion Locations

Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttaranchal, Uttar Pradesh


Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana


Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha


Gujarat, Rajasthan, Maharashtra, Goa


Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand

Union Territories

Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu

Franchise Details

Training Details

Detailed operating manuals for franchisees Yes

Is field assistance available for franchisee ? Yes

Expert guidance from Head Office to franchisee in opening the franchise Yes

Current IT systems will be included in the franchise Yes

Agreement & Term Details

Do you have a standard franchise agreement? Yes

How long is the franchise term for? 5 Years

Is the term renewable? Yes

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