Ira Soleil is a brand, from Amaltas Apparel and Accessories Pvt. Ltd. a company with 25 years of experience in sourcing and manufacturing of apparel for International brand/chain stores/importers. This is a women-run company and the directors have a collective experience of more than 80 years in the apparel industry.
The brand was launched in Aug 2012 - and within one year was already one of the top performers on Myntra and Jabong which collectively cover 70% of India's online fashion market.
Ira Soleil is today the only brand that caters to the occasion wear /party wear ethnic market. It is also one of the fastest growing fusion brands and is already delivering much higher returns per sq feet than many other brands including national brands at many counters.
Brand finds very good resonance with young professionals from metros, as well as women from smaller towns and cities.
Very aggressively and honestly priced, the value delivered against value paid is extremely high so customer satisfaction is very high. Brand gets very positive reviews online and offline.
Franchise partners should be either able to source great locations and /or be able to run the stores effectively.
Operations Commenced On 1991
Franchise Commenced On 2017
Investment INR 20lakh - 30lakh
Franchise/Brand Fee INR 150000
Royalty/Commission 12 %
Exclusive territorial rights to a unit franchisee Yes
Anticipated percentage return on investment 30 %
Likely pay back period of capital for a Unit Franchise 3-6 Months
Other investment requirements 2500000
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Type of property required for this franchise opportunity Commercial
Floor area requirement 500 Sq.ft
Preferred location of unit franchise outlet city
Detailed operating manuals for franchisees Yes
Franchisee training location on site or online
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 3 Years
Is the term renewable? Yes
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