Homart is a venture based on modern trade wherein we build a franchisee network that would retail centrally sourced products, thereby achieving efficiency in terms of cost, time, logistics and turnover and ensures profitability to franchisee owners associated with us.
In the next two years Homart will aim to have 100 stores across Kerala in its network. The first store is at Kodungalur and has been functioning since January 2015.
Based on market potential and franchisee owner’s investment and management ability, we would have the following categories of stores in our portfolio:
Products distributed by HOMART would centre on customized gifts for special occasions, Brassware and Decorative Artware, Handicrafts, Crystal and Crockery and Extensive range of Home Dècor products.
Our eyes are set on being a complete home improvement solution provider and we would move in this direction while we source brands.
2 & 3 Tier markets still are aspiration and have purchasing power derived through foreign remittances, but still relies on unorganized retail which does not have the resource or knowledge to cater to their needs.
As a branded, organized chain of stores Homart could absorb the potential of such markets with competitive pricing, extensive product range in a wide range of price categories that will address their aspiration of having access to products that the metro or city dwellers do.
With Homart trained service staff, each store will promise a consistent and unmatched shopping experience for customers thereby ensuring loyalty and retention.
Brand Homart will be defined by consistency. From store design and layout to end consumer shopping experience, every single store in the chain will speak the same language.
Connect with us to know more about the business model.
Operations Commenced On2015
Franchising / Distribution Commenced On2015
Area1000 - 2000 SQ.FT
Investment Rs. 20lac - 30lac
Franchise/Brand Fee 50000
- NA -
Karnataka, Kerala, Tamil Nadu
- NA -
- NA -
- NA -
- NA -
Want to expandNationwide
Exclusive territorial rights to a unit franchise No
Performance guarantee to unit franchisee Yes
Anticipated percentage return on investment 60%
Likely pay back period of capital for a unit franchise 1 YEAR
Other investment requirements NO
Type of property required for this franchise opportunity RENTAL / OWNED RETAI
Floor area requirement 1000 - 2000 SQ.FT
Preferred location of unit franchise outlet TIER 2 & 3 CITIES
Detailed operating manuals for franchisees No
Franchisee training location CORPORATE OFFICE
Is field assistance available for franchisee? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? Life time Year
Is the term renewable? Yes