Excel Coatings, established in 2007, has emerged as a leading manufacturer, supplier, and exporter in the coating industry, specializing in a wide range of innovative solutions. The company’s expertise spans various products, including heat reflective coatings, super hydrophobic protective coatings, nano technology-based antibacterial additives for textiles, and advanced insulation and protective coatings. Over the years, Excel Coatings has made significant strides in developing cutting-edge products that cater to both domestic and corporate clients, as well as industries across different sectors.
Growth and Expansion
From its inception, Excel Coatings has been committed to advancing the coating industry with a strong focus on technological innovation. The company’s rise to prominence has been built on its dedication to quality, customer satisfaction, and continual improvements in product performance. Through consistent hard work, the company has successfully branched out to offer services in various cities across India, ensuring that their products and expertise reach a broader audience.
This expansion was made possible due to the company’s strong infrastructure and modern manufacturing technology. With a highly skilled workforce of professionals trained in the latest coating technologies, Excel Coatings has been able to maintain high standards of excellence in every aspect of its business. The company’s emphasis on quality control and attention to client needs has been a cornerstone of its continued success in the competitive coatings industry.
Technological Innovation and Expertise
At the core of Excel Coatings’ business model is the integration of advanced technology, particularly in the fields of nanotechnology and heat reflective coatings. The company’s emphasis on nanotechnology has allowed it to develop a range of products that offer exceptional performance and durability. For example, their nano technology-based antibacterial additives for textiles provide long-lasting protection, improving the lifespan and hygiene of fabrics. This focus on cutting-edge science has allowed Excel Coatings to develop products that go beyond traditional coatings, offering advanced features that can meet the evolving demands of various industries.
The company’s heat reflective coatings are among its flagship products. These coatings are designed to reflect heat, making them ideal for buildings and structures that require temperature regulation. By reducing the amount of heat absorbed by surfaces, these coatings contribute to energy efficiency and environmental sustainability. As awareness of global warming and the greenhouse effect continues to grow, the demand for heat reflective coatings has risen dramatically, and Excel Coatings has been at the forefront of this movement. By developing coatings that help reduce the greenhouse effect, Excel Coatings is contributing to a more sustainable and eco-friendly future.
Excel Coatings’ range of insulation and protective coatings offers solutions for a variety of applications, including the protection of buildings, machinery, and other structures from harsh environmental conditions. These coatings act as barriers against moisture, corrosion, and wear, enhancing the durability and lifespan of the materials they are applied to. With their superior insulating properties, these coatings also contribute to energy savings by reducing heat loss and improving thermal performance.
Vision and Commitment to Sustainability
One of the driving forces behind Excel Coatings’ success is its unwavering commitment to sustainability and environmental protection. The company envisions itself as a leader in the coating industry, leveraging its technical proficiency and industry expertise to create products that help reduce the negative impact of human activity on the environment. This vision is particularly evident in the company’s focus on heat reflective coatings and the development of products that reduce energy consumption.
By offering coatings that improve energy efficiency and reduce the need for air conditioning, Excel Coatings is helping to lower carbon footprints and contribute to the global effort to combat climate change. Their products are designed not only to meet the needs of their clients but also to address broader environmental concerns. This dedication to sustainability is embedded in the company’s ethos, and it drives their continuous research and development efforts to create even more eco-friendly products.
Customer-Centric Approach and After-Sales Service
A significant factor in Excel Coatings’ success has been its customer-centric approach. The company places a strong emphasis on understanding the specific needs and requirements of its clients, ensuring that each product and service offered is tailored to meet those needs. Excel Coatings maintains open communication with its clients, actively listening to their feedback and making adjustments to their offerings when necessary. This responsive and adaptive approach has fostered long-term relationships with clients and has positioned the company as a trusted partner in the coatings industry.
The company’s commitment to after-sales service is another key aspect of its customer satisfaction strategy. Excel Coatings understands that providing excellent customer service extends beyond the sale of a product. They offer ongoing support to ensure that their clients are fully satisfied with their purchases and that the coatings perform as expected. Whether through technical assistance, troubleshooting, or maintenance services, Excel Coatings works closely with clients to ensure that the products continue to deliver optimal performance over time.
Leadership and Visionaries
Excel Coatings owes much of its success to the visionary leadership of its founders, Mr. M. Ravi and Mr. M. Vidhyaprakash. Mr. Ravi brings his wealth of experience and industry knowledge to guide the company, while Mr. Vidhyaprakash, a Software Engineer by training, provides a unique technological perspective that has proven invaluable in the development of the company’s innovative products. Under their leadership, Excel Coatings has expanded its portfolio, adopted new technologies, and navigated the challenges of a rapidly changing market. Their dedication and passion for the business are reflected in the company’s sustained growth and success.
Mr. Ravi and Mr. Vidhyaprakash’s leadership has created a company culture focused on innovation, hard work, and the relentless pursuit of excellence. They have instilled in their team the importance of maintaining high standards, working collaboratively, and continually improving products and services to meet the needs of clients. Their leadership has not only shaped the direction of Excel Coatings but has also played a pivotal role in positioning the company as one of the front-runners in the heat reflective coatings industry.
A Bright Future Ahead
As Excel Coatings looks to the future, the company remains focused on expanding its reach both within India and internationally. The continued development of its product line, particularly in the areas of nanotechnology and heat reflective coatings, will ensure that Excel Coatings stays ahead of market trends and meets the evolving demands of clients across various industries. Additionally, the company’s commitment to sustainability will continue to guide its research and development efforts, ensuring that their products contribute to a greener and more energy-efficient future.
Operations Commenced On 2007
Distribution Commenced On 2011
Investment INR 2lakh - 5lakh
Franchise/Brand Fee INR 000
Exclusive territorial rights to a unit franchisee Yes
Performance guarantee to Channel Partner Yes
Anticipated percentage return on investment 50 %
Likely pay back period of capital for a Channel Partner 0-1 Years
Other investment requirements local marketing person
Haryana, Delhi, Uttar Pradesh, Himachal Pradesh
Andhra Pradesh, Karnataka, Kerala, Tamil Nadu, Telangana
Arunachal Pradesh, Manipur, Meghalaya, Odisha, Tripura, West Bengal
Goa, Gujarat, Maharashtra, Rajasthan
Bihar, Chhattisgarh, Jharkhand, Madhya Pradesh
Chandigarh, Daman and Diu, Lakshadweep, Pondicherry, Andaman and Nicobar
Type of property required for this dealership opportunity Commercial
Floor area requirement 300 - 500 Sq.ft
Preferred location of unit dealership outlet any location within the city
Is field assistance available for Dealership ? Yes
Expert guidance from Head Office to franchisee in opening the dealership Yes
Do you have a standard dealership agreement? Yes
How long is the dealership term for? 10 Years
Is the term renewable? Yes
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