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Abhiruchi Costume Kart, based in Delhi, India, has carved out a niche in the vibrant world of costume design and rental. With a rich history rooted in theatrical arts and a commitment to quality, this consumer services company caters to a diverse clientele, including schools, colleges, event organizers, and individual costume enthusiasts. From the flamboyant attire of Bollywood characters to the intricate designs inspired by various cultures and eras, Abhiruchi Costume Kart embodies the spirit of creativity and expression. This detailed exploration of Abhiruchi Costume Kart will highlight its history, offerings, business model, customer experience, and future prospects.
A Rich Heritage in Theatrical Arts
Abhiruchi Costume Kart's story begins with its founders, who have been involved in choreography and theatrics since 1979. The transition to providing costumes began in 2003, following years of expertise in creating and curating costumes for various performances. One notable highlight was the company's involvement in the Republic Day parade in 1984, where the founders not only choreographed the performances but also provided costumes for the participants. This legacy of quality and dedication to the arts continues to shape the company's ethos today.
From Small Beginnings to a Trusted Brand
Initially starting as a modest 200-square-foot shop in South Delhi, Abhiruchi Costume Kart has grown into a well-respected name in the industry. The company has successfully adapted to the changing needs of its customers while expanding its offerings to include costumes for a wide range of events—from school fancy dress competitions to corporate events and even high-profile occasions like the Commonwealth Games in 2010.
Diverse Offerings for All Occasions
Abhiruchi Costume Kart specializes in a wide array of costumes and accessories for both children and adults. The store provides:
The Business Model: A Consumer-Centric Approach
Abhiruchi Costume Kart operates on a consumer-centric business model that prioritizes customer satisfaction and quality service. This model is characterized by several key aspects:
Extensive Stock and Product Variety
Abhiruchi Costume Kart prides itself on maintaining an extensive stock of costumes, keeping up with trends in both Bollywood and Hollywood. The company has developed strong relationships with international vendors, allowing them to offer costumes from popular superhero movies and other trending media.
Timely Updates and New Releases
Whenever a new superhero movie or significant cultural event occurs, Abhiruchi ensures that its stock is updated promptly to reflect the latest trends. This commitment to being on the cutting edge of costume design keeps customers returning for more.
Community Engagement and Social Responsibility
Abhiruchi Costume Kart is not just a business; it's a social enterprise that aims to make costumes accessible to people from all walks of life. By offering affordable options and opportunities for everyone to express themselves creatively, the company fosters a sense of community and inclusion.
Franchise Opportunities
As Abhiruchi continues to grow, it actively seeks to expand its footprint through franchise opportunities. By offering potential franchisees access to national and international vendors, as well as the expertise and best practices cultivated over the years, Abhiruchi Costume Kart enables aspiring entrepreneurs to succeed in the costume business.
Future Prospects
The future looks bright for Abhiruchi Costume Kart as it aims to expand its reach and offerings. Plans for opening additional stores across India will make it even easier for customers to access high-quality costumes and accessories. The company’s commitment to quality, creativity, and customer satisfaction sets it apart in a competitive market.
Expansion into New Markets
Abhiruchi is also exploring opportunities to expand its online presence and possibly venture into international markets. By leveraging technology and marketing strategies, the company aims to reach costume enthusiasts beyond India’s borders.
Abhiruchi Costume Kart stands as a testament to the power of creativity and expression in the world of costumes. With a rich history rooted in theatrical arts, a commitment to quality, and a customer-centric business model, it has established itself as a trusted provider of costumes in Delhi and beyond. Whether for a school event, a theatrical production, or a personal celebration, Abhiruchi Costume Kart ensures that every customer can find the perfect outfit to bring their vision to life.
As the company continues to grow, it remains dedicated to its mission of making costumes accessible, affordable, and, above all, enjoyable for everyone. Whether through its physical stores or online platform, Abhiruchi Costume Kart is poised to be a leader in the costume industry, helping people celebrate life’s special moments through the joy of dressing up.
Operations Commenced On 2003
Franchise Commenced On 2017
Investment INR 5lakh - 10lakh
Franchise/Brand Fee INR 100000
Royalty/Commission 12 %
Anticipated percentage return on investment 35 %
Likely pay back period of capital for a Unit Franchise 6 - 11 Months
Haryana, Himachal Pradesh, Delhi, Punjab, Uttaranchal, Uttar Pradesh
Karnataka, Kerala, Tamil Nadu, Telangana
Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, Odisha, Sikkim, Tripura, West Bengal
Goa, Gujarat, Maharashtra, Rajasthan
Bihar, Chhattisgarh, Jharkhand, Madhya Pradesh
Chandigarh, Lakshadweep, Pondicherry
Type of property required for this franchise opportunity Commercial
Floor area requirement 400 - 2000 Sq.ft
Preferred location of unit franchise outlet Vicinity of schools
Detailed operating manuals for franchisees Yes
Franchisee training location New Delhi
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 5 Years
Is the term renewable? Yes
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