Business Categories
  • Area Req
    200 - 300 Sq.ft
  • Investment Range
    INR 30 Lac - 50 Lac
  • No. Of Franchise Outlets
About Us

About Us:

Sangeeta Boochra - a name you can trust to start a new business in fashion industry!

Global Jewellery Brand Sangeeta Boochra – oldest Silver Jewellery brand (130 years). Sangeeta Boochra is a Leading Designer and popular brand amongst the Celebrities, Influencers, Stylists and the fashion addicts. It is arguably the most well-known and recognised , respected jewellery brand from Jaipur, India.

  • The brand manufactures and retails Traditional, Tribal, Contemporary jewellery studded with Precious and Semi-precious gemstones made with Precious metal. The factories and studio of the brand is located in Jaipur.
  • Silver Centre the manufacturing arm of the brand Sangeeta Boochra was established in the year 1897 Jaipur by the powerful Seth Kistoor Chand Boochra, formerly known as the Silver King Of India. He founded the Bullion Association Limited in 1926 the only place to trade Silver Bars. He controlled the prices of Silver in India for 40 years. 
  • Seth Lalit Kumar Boochra joined his father and converted this Silver Bar trading company into jewellery manufacturing company, under his vision the group expanded far and wide. He built excellent relationship with master craftsmen and artisans of jewellery. 
  • Sangeeta Boochra the designer and also a brand owned by Silver Centre Jaipur got married into the jewellers family in 1985 – born and brought up in a small village in Rajasthan known as sujangadh.

Sangeeta Boochra, a well-known name and brand in India today. She is the Creative Director and Designer of Silver Centre and her brand Sangeeta Boochra. Her designs embody grace and aim for perfection. Her designs inspire those who appreciate style, design and uncompromising quality. “When a woman is wearing my jewellery, I want her to feel as if she is wrapped in one of life’s greatest luxuries,” states Sangeeta Boochra.

  • After the persual of her father in law she started designing jewellery and joined the business in 1994 – rest is all history. She creates more than 10,000 styles every month. Brands client list includes the Royal Families of the world, Bollywood and Hollywood celebrities, Bureaucrats, Politicians, Industrialists etc.

Sangeeta Boochra travelled extensively into the interiors of India, met the master craftsmen, artisans and convinced them to work for the brand and upliftment of art, culture and kaarigari of rural India. They worked with an aim to bring the Indian jewellery on the world map, therefore as a result wherever they exhibited around the globe they always travelled with their craftsmen and made them the front face. 

  • The brand has 42 stores across the world with 4 new stores in pipeline which shall be opened soon early this year.

Desired Franchisee Profile:

  • Leadership experience in related field
  • A track record of success in providing the highest level of customer service & satisfaction in business
  • The commitment and resources essential to market
  • Entrepreneurial excellence with zeal to become successful

Franchise Perks:

  • A well-known brand name & logo to use
  • Industry leader and a very well-known brand.
  • First mover in the field.
  • Distinctive designs, monopolistic products and styles.
  • Marketing support
  • Advertisement assistance
  • High returns on investment

Join us today to be a leading business owner tomorrow!

Investment Details

Commenced Operations

Operations Commenced On 1950

Franchise Commenced On 2012

Franchise Details

Investment INR 30lac - 50lac

Franchise/Brand Fee INR 500000

Royalty/Commission 30 %


Anticipated percentage return on investment 30 %

Likely pay back period of capital for a Unit Franchise 2-2 Years

Other investment requirements interiors

Expansion Locations


Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttaranchal, Uttar Pradesh


Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana


Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Odisha


Gujarat, Rajasthan, Maharashtra, Goa


Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand

Union Territories

Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu


Property Details

Type of property required for this franchise opportunity Commercial

Floor area requirement 200 - 300 Sq.ft

Preferred location of unit franchise outlet Commercial / High Street / Malls

Training Details

Detailed operating manuals for franchisees Yes

Franchisee training location jaipur

Is field assistance available for franchisee ? Yes

Expert guidance from Head Office to franchisee in opening the franchise Yes

Current IT systems will be included in the franchise Yes

Agreement & Term Details

Do you have a standard franchise agreement? Yes

How long is the franchise term for? 5 Years

Is the term renewable? Yes

Interested in above brand? Submit your interest here.

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