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16 Stitches is a dynamic and rapidly growing custom shirt-making brand based out of Mumbai, India. What started as a modest venture has swiftly transformed into a reputable and sought-after name in the custom clothing industry. The company has garnered an impressive and expanding customer base, not just in India, but across the globe. The core philosophy of 16 Stitches is centered around offering high-quality, tailor-made shirts that perfectly blend style, comfort, and personalization. Through innovation, customer-focused service, and an eye for detail, 16 Stitches has established itself as a key player in the custom shirt-making space.
A Journey of Excellence and Craftsmanship
Since its inception, 16 Stitches has set out with a singular mission: to redefine the way men and women experience shirts. In an era where mass-produced clothing dominates the market, the company has carved a niche for itself by focusing on quality, customization, and personal style. Custom shirts are not just about fitting a size — they are about creating a piece of clothing that reflects an individual's personality, preferences, and lifestyle. Whether it’s a business shirt, a casual shirt, or a shirt for a special occasion, 16 Stitches takes pride in its ability to bring the customer’s vision to life.
The name “16 Stitches” itself reflects the brand's attention to detail. Each shirt undergoes a meticulous stitching process, ensuring that every product is a work of art in itself. The brand’s commitment to perfection is evident in the craftsmanship of each garment. With a mix of traditional tailoring techniques and modern technologies, 16 Stitches provides a unique blend of elegance, comfort, and quality.
A Strong Reputation Across India and the Globe
In a relatively short period, 16 Stitches has built a strong and loyal customer base. Its reputation for delivering high-quality, well-crafted shirts has earned it the trust of clients from various regions in India and abroad. The company’s global outreach reflects its universal appeal — the demand for well-tailored, personalized clothing is not confined to any one part of the world. Whether it’s for the cosmopolitan cities of India or international customers who are looking for high-end custom shirts, 16 Stitches delivers consistently.
In addition to its wide-ranging customer base, the brand has also garnered recognition in the industry for its innovation and customer-first approach. By integrating technology with traditional craftsmanship, the company has streamlined the custom shirt-making process, making it easier for customers to get a tailored shirt that matches their specific needs and preferences.
The Custom Shirt Experience
The custom shirt-making experience at 16 Stitches is one of complete personalization. Customers are not just choosing a shirt; they are creating a garment that represents them. The process begins with selecting the fabric. 16 Stitches offers a wide range of fabrics from the finest materials, ensuring that the customer has access to the best options available. From formal cotton to casual linens, from light fabrics for summer to thicker materials for winter, there is something for everyone.
Once the fabric is chosen, customers can then proceed to customize the fit. The brand offers a variety of cuts and styles, allowing clients to select from options such as slim-fit, regular fit, or tailored cuts. Whether the customer prefers a more contemporary, sharp look or a classic, relaxed style, 16 Stitches provides the perfect fit, ensuring the shirt not only fits well but also complements the individual’s body shape.
In addition to fabric and fit, 16 Stitches allows customers to personalize their shirts in several other ways. Collar style, cuff design, pocket placement, monograms, and button choice — every detail can be customized to make the shirt one-of-a-kind. This level of customization ensures that no two shirts are alike, giving customers the opportunity to wear something that is uniquely theirs.
The Franchise Model: A Unique Opportunity for Partners
As 16 Stitches continues to grow, the brand is now looking to expand its reach even further. The company sees a unique opportunity to grow through partnerships, specifically in the form of franchise ownership. The custom shirt-making business model is inherently appealing to a variety of stakeholders — from manufacturers to franchise owners and, of course, customers.
For Manufacturers:
The manufacturing model of custom shirts presents a low-risk, high-reward business opportunity. Since each shirt is custom-made to the customer’s specifications, there is no need for mass production or large inventories. This reduces the financial burden on manufacturers, allowing them to operate with lower overhead costs while still maintaining profitability. With 16 Stitches' reputation for quality, manufacturers can take advantage of the brand’s established name and customer loyalty, making it an attractive business venture.
For Franchise Owners:
Becoming a franchise owner with 16 Stitches offers the chance to tap into the lucrative and growing market for custom clothing. With a proven business model, an established brand presence, and a robust supply chain, franchise owners are given the tools and support necessary to succeed. The company offers training programs to ensure that franchisees are well-equipped to run their stores effectively. Franchise owners benefit from being part of a recognized and trusted brand, giving them a competitive edge in the marketplace.
Moreover, the custom shirt-making business is inherently customer-centric, meaning franchise owners can build long-term relationships with their clients. With personalized fittings, fabric selections, and unique designs, customers are more likely to return for future purchases, providing franchise owners with steady and growing demand.
For Customers:
At the heart of 16 Stitches' success is its ability to cater to customers in a way that sets it apart from traditional clothing retailers. The personalized, custom-made approach to shirt-making ensures that customers receive a product that is a perfect fit for them. The level of personalization available ensures that each shirt is not just a piece of clothing but an experience. Whether it’s for professional attire, casual wear, or a special event, 16 Stitches delivers on the promise of high-quality, tailored shirts that offer both style and comfort.
The opportunity to own a custom shirt that has been carefully designed with input from the customer ensures a level of satisfaction and confidence that ready-made shirts simply cannot match. Customers also benefit from a wide variety of fabric choices and design options that allow them to express their individuality, all while enjoying the luxury of a perfect fit.
Growing with 16 Stitches: The Road Ahead
As 16 Stitches looks toward the future, the brand is committed to further innovation, expansion, and partnerships. The company is actively seeking franchisees who share its passion for quality craftsmanship, customer satisfaction, and personalized service. Through these partnerships, 16 Stitches aims to expand its presence both within India and globally, bringing the art of custom shirt-making to even more customers.
The future for 16 Stitches is bright, and with the continued support of its loyal customers and partners, the brand is poised for even greater success in the years to come. Whether through expansion into new markets, the introduction of new styles and fabrics, or the development of new customer experiences, 16 Stitches will continue to be at the forefront of the custom clothing revolution, creating shirts that are as unique as the individuals who wear them.
Operations Commenced On 2015
Franchise Commenced On 2018
Investment INR 5lakh - 10lakh
Franchise/Brand Fee INR 500000
Royalty/Commission 20 %
Performance guarantee to Unit Franchise Yes
Likely pay back period of capital for a Unit Franchise 0- Months
Delhi, Punjab
Karnataka, Tamil Nadu, Andhra Pradesh, Telangana
West Bengal
Gujarat, Maharashtra
- NA -
- NA -
Type of property required for this franchise opportunity Commercial
Floor area requirement 400 - 500 Sq.ft
Detailed operating manuals for franchisees Yes
Franchisee training location Mumbai
Is field assistance available for franchisee ? Yes
Expert guidance from Head Office to franchisee in opening the franchise Yes
Current IT systems will be included in the franchise Yes
Do you have a standard franchise agreement? Yes
How long is the franchise term for? 5 Years
Is the term renewable? Yes
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