ShopKirana

We are India's first online B2B platform, started in 2015.

Technology and supply chain innovation which connects kirana stores with brands directly.

SHOPKIRANA PRODUCTS

• ShopKirana APP (end to end integrated technology)
• Kisan Kirana (consumer commodity brand)
• Safoya (consumer home care brand)

Shopkirana Network

• 1 lac+ Retailers
• 500+ Distributors
• Present in 4 states (M.P., U.P., Gujarat, Rajasthan) 350 brands (Unilever, ITC, P/G etc.)

SK BUSINESS OR SALES

• 500+ Crore yearly (Reaching towards 1000 Crore By March 2021)

Shopkirana Employees

• Highly Experienced people from P/G, Reliance, Parle, metro, best price etc.
• 100+ years of combined fmcg industry experience.
• 1000+ employees in SK
• 150+ employees in Indore Head office.

ShopKirana Investors

• Naukri.com (45,000 core company)
• Incubate Fund (Japan's largest Investment firm)
• Angel list (America Investors who invested in FB, Google etc.)
• Cadbury Ex Senior V.P.
• SAMSUNG EX Sn. V.P.
• HARVARD University people
• OXFORD University people.

Shopkirana Funding

• 100 Cr. in 2019

SAFOYA USP or Best Points

• After 3 years of Research, Low price product with tide or surf excel type coloured highly effective stones.
• Better quality in same price with better ROI
• Upcoming HOME CARE products in safoya
• Dish Cleaner
• Floor Cleaner
• Toilet Cleaner Etc.

Covering full Home came category.

SAFOYA SUCCESS

• 100+ Distributors
• Zero / 0 Return of product from market
• 2 Lac+ families reached
• No Quality issues
• 98% Distributors repeat order.

SAFOYA Marketing Activities

• 1000+ dealer boards placed
• 55 cities in MP - Auto branding
• Whole M.P: wall painting
• Amazing Gifts and prizes Like CAR, TV, phone etc,
• Highest channel margin in the industry.
• Highest marketing spend in the Industry.