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Vikas Amar Saraf & Vishal Amar Saraf, Directors, SCMC, talk about how the brand is supporting in transforming India into a digitally-empowered society
What are the products and services SCMC offer?
SCMC is providing digital infrastructure to schools and educational institutions in India with its powerful, state-of-the-art integrated solutions eZCom. eZCom solutions are offered under one single app with customization, available in iOS, Android and Windows, to all stakeholders, parents, teachers and students.
eZCom Mobile System is a digital communication platform for stakeholders.
It comes with a web-based eZCom Communication Center.
eZCom School Information System is a cloud-based fully-featured school information system, which is easy-to-use, highly secure and scalable.
eZCom Admission is fully-automated and highly customizable admission with document upload, verification, online payment and a number of other powerful features.
eZCom Online/Offline Payments is automation of fee collection, empowering schools and colleges to accept payments both online and offline.
eZARMS is our next generation cloud-based assessment authoring and delivery platform, which can work with any internet-enabled device like tablet, smartphone, handheld clicker, etc.
eZTrack/SPH is an integrated child tracking with RFID, GPS and GPRS. The system provides visibility to children’s safety and security on the bus.
The software solution industry is huge in India, what potential you see for your brand?
We see a huge potential for eZCom in India, and it has grown multi-fold with our Prime Minister’s vision Digital India. The recent demonetization move will further accelerate our society toward cashless future. With approximately 244 million smartphone users in India, we believe delivering education through the digital platform would transform India into a digitally-empowered society and knowledge economy.
What kind of franchisees you are planning to associate with and via which business model?
We are looking for franchisees, which are enthusiastic and willing to work with SCMC as an extended arm of the organization. Besides offering world-class software solutions to schools and colleges, we give immense importance to the quality of service rendered to schools and colleges, after implementation. We operate in the revenue sharing model, wherein nearly 50-60 per cent of the revenue is shared with the franchisee.
What is the target for scalability in India? Why do you plan to choose franchising?
We embarked on the franchise model starting from October 2016, and within three months, we have got on board eight franchisees and we are targeting to reach 50 franchisees pan-India by 2017-end.