Bringing out the best in kids

It is essential for children to get involved in activities of di­verse interests. Extra-curric­ular activities allow students to explore various interests they have and it further improves their self-esteem. Activities like sports or athletic are the most popular inter­est. Parents reported that about 90 per cent of their school-age chil­dren watch TV, movies, or play vid­eos, and around 79 per cent play games on electronic device and a few have participated in religious instruction, taken music, dance, art lessons or done volunteer work.

How education helps

Sport is regarded as one of the largest industries globally in terms of employment and revenue. Sports education brings educa­tional principles into the field of sports. “Schools are trying to provide a holistic education. We are helping schools do the same through the magic of sports. Sports have always been an integral part of education. Providing the in-school sports programmes, in most schools, has not been inclusive, age-appropriate and has therefore not engaged all kids. If you help children learning the right skills and the right fitness at the right age, they will enjoy playing sport. And they will, therefore, seek out opportunities to play. In the absence of learning the right skills and right fitness, only the naturally talented kids enjoy playing. The rest have fun playing video games or not playing at all. If you consider the goal of education to develop a child into a well-rounded adult, who can productively work with others in society, sports education is a critical goal. Through sports education, the child learns key life-skills like teamwork, discipline, hard work, dealing with failure, etc that are critical for success – in adult life as well as in handling the pressures of growing up. Sports education is not just only about sports. Parents and school leaders now view sports as an integral part of education that helps building fitness and also helps in improving social skills,” stated Saumil Majmudar, Co-Founder and CEO, Edusports.

Dancing is the physical exer­cise, the best stress-buster one can indulge into. Danceworx Academy was set up in 1998 by Indian-Australian choreographer Ashley Lobo to teach dancing. Dance contributes towards physi­cal growth, creativity, mental growth, and spiritual growth. In addition to exposing students to western forms of dancing, the Dance-in-Education programme educates about career opportuni­ties in arts, onstage and back­stage, as well as helps the stu­dents develop valuable life skills. The programme offers overall physical development of an indi­vidual. The programme empha­sizes on boosting self-confidence and helping individuals getting in touch with their emotions and expressing them through dance moves. The programme includes exercises to help individuals on a path of self-discovery. The programme helps to instill social graces and etiquette.

The franchisee bond

Franchising in education helps to im­prove the education of children in need. “Sporty Beans franchisee is a moderate investment opportunity offering attrac­tive pack back and impressive returns.

The brand has multiple revenue sources which add to the earning potential of a franchisee. Man­agement has created a franchise development programmed to guide and support its franchisees in efficiently operating their cen­ters,” shared L.N. Reddy, Owner, SportyBeans.

Similarly, S.K. Verma, MD, Tansen Sangeet, said: “Tansen Sangeet holds quarterly confer­ences in which existing franchisee come and discuss the issues and experiences, while running the franchised outlets. The brand is the first in its segment to make it big and which is leading glob­ally. We have also formed legacy to create the first kids singing reality show ‘Awaaz’, which was broadcasted on Zee Jagran in 2014.” Tansen Sangeet is running 65 centers currently and is plan­ning an aggressive country wide expansion. 

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