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Apr, 06 2012

Drive through the profit lane

Premier Travels is the first brand in people logistics that is strengthening its presence in India via franchise business model. A V Ramesh, Franchisee, Premier Travels tells Beny Sachdeva about his fruitful association with the brand and his vision of be

Premier Travels is the first brand in people logistics that is strengthening its presence in India via franchise business model. A V Ramesh, Franchisee, Premier Travels tells Beny Sachdeva about his fruitful association with the brand and his vision of becoming the largest people logistics company in Andhra Pradesh.

Discuss in brief your entrepreneurial journey?

My entrepreneurial journey started at the age of 30 when I joined my family business after retiring from Indian Navy and since then there has been no looking back.

What inspired you to take the franchise of Premier Travels?

I was keen to take the franchise of Premier Travels because I always wanted to get involved in travel industry. Moreover, the zeal to get associated with an organisation, which is renowned, organised, has systems and processes oriented, offers best support system, has bright future prospect and vision for the growth also lead to the association with Premier Travels. Also, the most significant part about partnering with the brand is that it offers high profit on margins.

What kind of potential do you see in people logistics industry? People logistics solutions business has been growing

robustly and we look forward to greater participation and support from small business owners which is totally unorganized

Your journey with Premier Travels...

It has been extremely satisfactory and overwhelming in terms of all aspects.

How has been the growth so far?

As it is a new concept, we are putting in a lot of effort initially and the growth we are achieving is remarkable, thanks to Premier Travels for the support extended.

The most important element to be a successful franchisee…

To be successful, one has to be well prepared to work hard and have strong people skills. A franchisee must have the right focus on system orientation and accounting. Last but not the least, one should be ready to take risk.

What is the importance of training and support in a franchise model?

One of the main reasons to take a franchise is to acquire a business with a proven system. Every franchise system should include effective and comprehensive training programme for every level, from franchise owner to lower most employee of the franchisee so that the business can be run smoothly and effectively. Systematic business training can increase the working efficiency of the team and profitability of the organization.

Best thing about your franchisor.

They offer an apt combination of quality, concept, support and top of all interpersonal relationship which is eternal and something beyond franchisee.

Where do you see yourself five years down the line?

As the leading company in coastal Andhra Pradesh for people logistics industry.

What kind of training and support your franchisor offers you?

Company offers total training on vehicle sourcing, vehicle deployment ,tracking, on field staff training to managing operations, fuel management, vendor payments systems etc.

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