Video & Podcast

Converting window shoppers to buyers

May 27, 2015

During the Indian Retail and eRetail Congress and Awards 2014, Rahul Sethi, Co-Founder, LadyBlush.com spoke about the fast growing organized retail market of India. He also spoke about some of the major differences in the retail and e-retail business model and how consumers flip between the two.
Baby-care category is open for e-Commere

May 27, 2015

During the Indian Retail and eRetail Congress and Awards 2014, Rajesh Vohra, CEO, Chicco India spoke about the changing pattern in the baby care sector. He explained how people have changed their way of approach and how strongly they rely on researching about products.
Innovation in e-Commerce services will happen in future

May 27, 2015

During the Indian Retail and eRetail Congress and Awards 2014, Sachin Bhatia, Vice President & Co-Founder, Drishti Soft, spoke about the challenges in e-Commerce and how to fine-tune a business process and making communication a part of the process. He also explained the reason behind the increase of consumer expectation in e-Commerce services.
Home furniture business serious about e-Commerce

May 27, 2015

During the Indian Retail and eRetail Congress and Awards 2014, Subodh Mehta, Sr. Vice President (Marketing), Godrej Interio spoke on the online and offline war. He also explained on how to enhance e-Commerce services in home furniture business.
Every product or service have to be a part of e-Commerce soon

May 27, 2015

During the Indian Retail and eRetail Congress and Awards 2014, Vasant Kumar, Executive Director, Max Retail shared his thoughts on the convergence that is happening in e-Commerce due to technology innovations. He also extended his speech on the interconnectivity of e-Commerce and how this has become a need for the retailers.
Omni-channel is all about seamlessness

May 27, 2015

During the Indian Retail and eRetail Congress and Awards 2014, Venneth Purushotaman, Sr. Vice President, Technology & Supply Chain, HyperCity Retail India Ltd spoke about how m-Commerce fit into the omni-channel strategy. He was also of the firm opinion that it iss the consumer who decides what channel to use and retailers has to be ...
Indian consumers today are price sensitive

May 27, 2015

During the Indian Retail and eRetail Congress and Awards 2014, Vijesh Sharma, Founder & CMO, DonebyNone.com spoke about the behavior of Indian consumer in terms of pricing and discounting. He also said that consumers today are aware and pricing needs to be done very carefully.