Pankaj Sikka, Chief Brand Strategist & COO, Wild East Group talks about the sports licensing segment in India, while emphasizing on the areas where the franchise owners lack i.e. the focus on licensed ...
Riding on the popularity of Indian Premier League, retailers are getting their hands on the sports league licensed merchandise. Phaneendra P, General Manager, GMR Sports Pvt Ltd talks about IPL as a successful ...
Automobiles have a great opportunity of line extension via licensing, asserted Nagarajan Subramanian, Founder & Managing Partner, En Theos Consulting while speaking at 7th international Brand Licensing and Merchandising show. He focused on ...
Vishal Sinha, Business Head, Amigo Sports Pvt. Ltd talks about the sports licensing with respect to the companys initiative in introducing FIFA retail way back in 2009. Also he talked about companys role ...
During the Indian Retail and eRetail Congress and Awards 2014, Alhuwalia, President & Country Head – Media & Entertainment & Sports Banking Group, Yes Bank spoke about the burgeoning trends in the Indian ...
During the Indian Retail and eRetail Congress and Awards 2014, Abhishek Chakraborthy, Executive Director, DTDC explained about consumer expectations in eRetailing space. Also he added his views on being an e-commerce player, what ...
Binod Chaudhary, Owner, Ferm Group caught up with Retailer Media and shared his views and strategies about his entry to the Indian market in hospitality space. He believes India is way behind in ...
Vineet Narang, Chief Executive Officer, MobiQuest talk of the challenges in retail industry due to randomness in different department and how MobiQuest hook the customer touch points to drive the sales.
All companies start with a similar idea. Validate your idea by testing product market fit, validating value added to your customers and iterating designs. Even the best ideas can fail- Bouncing Back is ...
Panelist answer questions around expansion. As per Akshali research is really important before launching a new product. Understand where your target market is. What are they expecting from the new products? According to ...
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