In a grand ceremony graced by Bollywood icon Anil Kapoor, Malabar Gold & Diamonds inaugurated its new showroom at Vaishali Enclave, Pitampura, marking a significant expansion of its presence in the capital.
The new 9,500 sq. ft. showroom replaces the brand’s previous location at Netaji Subhash Place (NSP), offering customers a more spacious and organized retail experience. With enhanced parking and an upgraded layout, the store aims to deliver an elevated jewellery shopping experience.
Anil Kapoor, the brand’s ambassador, officially opened the showroom in the presence of Malabar Group’s senior leadership, including O Asher, Managing Director – India Operations, P.K. Siraj, Head – Retail Operations (Rest of India), and N.K. Jishad, Regional Head – North. The event also saw participation from loyal customers and well-wishers.
Speaking at the launch, Malabar Group Chairman M.P. Ahammed highlighted the brand’s continued commitment to excellence and ethical retailing. “Our new showroom at Vaishali Enclave stands as a testament to our promise of offering unmatched quality, transparency, and a world-class shopping experience,” he said.
The store features an extensive collection of jewellery across gold, diamond, and other precious segments, blending traditional craftsmanship with contemporary design. With a team of trained professionals on hand to assist, the showroom is geared to meet the evolving tastes of Delhi’s diverse customer base.
Malabar Gold & Diamonds, currently the world’s fifth-largest jewellery retailer with over 410 outlets in 14 countries, remains committed to responsible sourcing and transparent practices. All gold sold is HUID-hallmarked, and all diamonds are certified and ethically sourced. The company maintains a zero-tolerance policy towards gold smuggling, tax evasion, and child labour.
Operating under its core values, known as the “Malabar Promises,” the brand guarantees benefits such as 100% exchange value on gold and diamonds, lifetime free maintenance, and fully transparent pricing. Notably, 5% of its profits are dedicated to community welfare initiatives.
The Pitampura expansion marks yet another step in Malabar Gold & Diamonds' mission to become the most trusted and preferred jeweller globally.