ShopKirana Franchise Opportunity

Area Req
-N/A-
Investment Range
INR 50 K - 2 Lac
No. Of Dealer/Distributor
500-1000

ShopKirana Products and Services

We are India's first online B2B platform, started in 2015.

Technology and supply chain innovation which connects kirana stores with brands directly.

SHOPKIRANA PRODUCTS

ShopKirana APP (end to end integrated technology)
Kisan Kirana (consumer commodity brand)
Safoya (consumer home care brand)

Shopkirana Network

1 lac+ Retailers
500+ Distributors
Present in 4 states (M.P., U.P., Gujarat, Rajasthan) 350 brands (Unilever, ITC, P/G etc.)

SK BUSINESS OR SALES

500+ Crore yearly (Reaching towards 1000 Crore By March 2021)

Shopkirana Employees

Highly Experienced people from P/G, Reliance, Parle, metro, best price etc.
100+ years of combined fmcg industry experience.
1000+ employees in SK
150+ employees in Indore Head office.

ShopKirana Investors

Naukri.com (45,000 core company)
Incubate Fund (Japan's largest Investment firm)
Angel list (America Investors who invested in FB, Google etc.)
Cadbury Ex Senior V.P.
SAMSUNG EX Sn. V.P.
HARVARD University people
OXFORD University people.

Shopkirana Funding

100 Cr. in 2019

SAFOYA USP or Best Points

After 3 years of Research, Low price product with tide or surf excel type coloured highly effective stones.
Better quality in same price with better ROI
Upcoming HOME CARE products in safoya
Dish Cleaner
Floor Cleaner
Toilet Cleaner Etc.

Covering full Home came category.

SAFOYA SUCCESS

100+ Distributors
Zero / 0 Return of product from market
2 Lac+ families reached
No Quality issues
98% Distributors repeat order.

SAFOYA Marketing Activities →

1000+ dealer boards placed
55 cities in MP - Auto branding
Whole M.P: wall painting
Amazing Gifts and prizes Like CAR, TV, phone etc,
Highest channel margin in the industry.
Highest marketing spend in the Industry.

ShopKirana Franchise Cost & Investment

Commenced Operations

Operations Commenced On 2014

Distribution Commenced On 2015

Distribution Details

Trade partners

Types of Channels	Investment (If any)	Margin / Commissions	Area Requirement
Distributor	Rs. 50000 - 2lac	7%	NIL

Details

Exclusive territorial rights to a channel partner Yes

Performance guarantee to Channel Partner Yes

Anticipated percentage return on investment 7 %

Likely pay back period of capital for a Channel Partner 1-2 Months

Other investment requirements 100 Sq ft Space

ShopKirana Expansion Plans

North

- NA -

South

- NA -

East

- NA -

West

Rajasthan

Central

Madhya Pradesh

Union Territories

- NA -

ShopKirana Franchise Agreement Details

Do you have a standard dealership agreement? Yes

How long is the dealership term for? 1 Year

Is the term renewable? Yes

Interested in above brand? Submit your interest here.

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